MASHABLE – Sep 15 – Match will prompt users and ask if they're ready to move to the next step if a conversation looks promising. The pop-up allows them to share how they're feeling about someone without the potential awkwardness of their match not reciprocating. According to Match's recent survey, 93% of users said they'd like to know if someone on a dating app is as into them as they are. 66% have wrongfully assumed a match's interest level. Once both people are ready, the profiles move to "Dates," a dedicated section of the app. From there, they'll learn about their match's dating preferences like how they prefer to social distance, and what their ideal first date is.
Month: September 2020
Match CEO Sees “Long-lasting” Changes to Dating From Coronavirus
AXIOS – Sep 15 – Shar Dubey, the CEO of Match Group, tells "Axios on HBO" the company has learned a lot from the last six months and expects many of the pandemic's dating habits are here to stay. "People are going to be using video more, the definition of a first date may change. A lot of a couple's first moments are going to be virtual." Another interesting trend Dubey has seen is an increase in users searching for partners not just outside of their local area, but in other countries, beginning long-distance relationships online and continuing them without ever meeting in person.
Inner Circle Is Banning The Word ‘Hey’
THE HANDBOOK – Sep 15 – Dating app Inner Circle spoke to singles and found the majority (91%) feel the quality of a first message is vital for deciding if they should reply, yet, the same amount of singles have also sent just a boring 'hey' as a first message. So Inner Circle now auto-corrects every first hey/hi/hello message. Instead, they'll swap it for a funny pick-up line. Inner Circle is for people who are serious about dating. Each new member is verified by a team of experts, who check that everyone is who they say they are, while at the same time offering tips for having a successful profile.
Founder of Lunch Actually Debunks Story of Disappointed Client
THE INDEPENDENT – Sep 15 – A 49-year-old lady was unhappy with her 59-year-old blind date, since he did not live up to the hype she'd been told about him. When she expressed her dissatisfaction, Lunch Actually, the matchmaking services she hired, reportedly refused to give her a refund. Violet Lim, who founded Lunch Actually with her husband, Jamie, has taken to Facebook to set the record straight. She wrote that her client did not reject the match proposed, and that he was within the age range that she preferred. Ms Lim also refuted a few statements her client made. Ms Lim's main regret in this situation is that it has reached the media, and that her client made many hurtful comments about her match. Ms Lim said that the company will "fight on towards our big hairy audacious goal of 1M happy marriages."
by Anna Maria Romero
See full article at The Independent
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Shaadi.com Claims a 35-40% Surge in Users During Covid
JustKibbitz – Parents Replace AI in New Jewish Dating App
FORWARD – Sep 15 – JustKibbitz, a dating app that lets Jewish moms make matches for their kids is set to launch later this fall. Moms (or dads) eager to fast-track the arrival of grandchildren will subscribe to the app in order to create profiles, message with other parents, and eventually choose a time and place for their kids to meet. Through the app, parents can provide potential couples with gift cards to Starbucks, local bars, or movie theaters. But to unlock the funds, they'll have to complete an icebreaker activity, whether it's answering trivia questions about each other or playing a quick game of tic tac toe. ~500 parents have joined JustKibbitz's waiting list so far, and Kaplan said the app will launch once it meets a "critical mass" of interested subscribers.
by Irene Connelly
See full article at Forward
Bumble Will Exist as Long as Women Do, CEO Says
TECH CRUNCH – Sep 15 – Bumble CEO Whitney Wolfe Herd wants to build a truly timeless company. She said onstage at TechCrunch Disrupt 2020: "We truly believe that as long as there are women on planet Earth – which there would be no planet Earth without them – we believe we will be in business."
CEO of Match on HBO Tonight
OPW – Sep 14 – Reporter Dion Rabouin will interview Shar Dubey, the CEO of Match, this evening on “Axios on HBO” at 11pm (US time). The subject will be “finding love during lockdown.”
(Thanks to Paul Bloudoff for the heads-up on this – we’ll run the video as soon as we see it)
Update: Here is a part of the interview:
SeekingArrangement Hits SuccessfulMatch With TM Suit
LAW360 – Sep 12 – A sugar daddy dating app Seeking Arrangement has slammed a competitor for allegedly ripping off its websites and apps, claiming Successful Match has been infringing various trademarked phrases including "mutually beneficial relationships", "seeking millionaire" and "relationship on your terms".
See the top news on SeekingArrangement
See the top news on SuccessfulMatch