HANDELSBLATT – The IPO could take place in the Q2 of 2022 and the subsidiary of the German television group Pro Sieben Sat 1 could be valued at 4B – 5B euros. The company has selected Morgan Stanley and BNP Paribas as lead advisory banks for the planned listing in Frankfurt. Pro Sieben Sat 1 Media holds 53% of ParshipMeet and wants to stay invested. On the other hand, the investment company General Atlantic, which holds a 43% stake, wants to get out.
Month: October 2021
Tinder Created a New Role – VP of Diversity, Equity, Inclusion and Culture
TINDER PRESS ROOM – Tinder has named Nicole Senior as the company's VP of Diversity, Equity, Inclusion and Culture. 'I'm excited to add to my role the oversight of the thriving Employee Resource Groups (ERGs) we have at Tinder – Black@Tinder, Desis@Tinder, East Asians@Tinder, LatinX@Tinder, Women@Tinder, Pride@Tinder. As a long-standing member of the Black@Tinder group I've seen first hand the power of providing a safe space for these communities to connect. My role on the executive leadership team, reporting directly to the CEO, gives me the ability to bring the voices of these groups into many touch points across the organization", she commented. Earlier this year, Match Group named Jennifer Zephirin as its first-ever head of Diversity, Equity and Inclusion.
TamilMatrimony Rolls out Matchmaking App Jodii
THE HINDU BUSINESS LINE – Jodii is a new exclusive matchmaking app in Tamil from TamilMatrimony. "Our purpose in rolling out Jodii is to help Tamils from all walks of life find a life partner," said Murugavel Janakiraman, Founder and CEO – Matrimony.com, the parent company of TamilMatrimony. On Jodii, all male members are required to verify their profile with a government identity proof.
Bumble Awarded “Leading the Way Award”
BUSINESSWIRE – How Women Lead, the fast-growing national organization of top executive women focused on achieving equity for women in the workplace, investment, philanthropy and all aspects of life and career, named their annual winners for its #GetOnBoard Awards. This is the fifth year that How Women Lead has recognized people and companies for their impactful work creating more equity for women in the workplace. Bumble has received "Leading the Way Award" for taking the lead in the US with gender diversity in the boardroom and setting an example for other companies to follow.
IDEA’s Project 0d8 Helps Dating Services Improve
OPW – Project 0d8 is an IDEA (Internet Dating Excellence Association) project. We're opening up access to a team of amazing top tier professors in the fields of Behavioral Science and Evolutionary Psychology to help you improve your game. Please see 0d8.com for more information. They want the ability to run surveys, do randomized control tests and look at aggregate data to test hypotheses that can help you improve your dating apps and understand user behavior more profoundly. Email mark@idea.gp if you'd like to help further the science behind Internet dating.
Match, IAC Tap High-Profile Litigator for $2B Tinder Suit
BLOOMBERG LAW – IAC/InterActiveCorp. and Match Group have hired well-known trial lawyer Bill Carmody to defend the companies in a $2B lawsuit by Tinder founder Sean Rad set to go to trial in less than three weeks. Rad and Tinder founders allege IAC and Match Group artificially devalued Tinder before the group could exercise stock options in the online dating platform. They claim the companies provided false information and covered up sexual misconduct accusations against a former Match Group executive as part of the scheme.
Ashley Madison Turns Its Focus to Women, Gen Z
CAMPAIGN LIVE – The dating site for married people suffered a major hack in 2015. It was unclear how Ashley Madison would recover. But since then, the site has made a turnaround. In 2020, Ashley Madison's user base grew to 70M, up 5.5M registrations from the year prior and from ~40M in 2015. Men are charged to contact someone on the site, but women are able to register for free. On average, there are 10 male active accounts for every seven active female accounts. To change that ratio, Ashley Madison is focusing on marketing to women. The average Ashley Madison user is between 30 to 35 years old, but the dating site has already set its eyes on Generation Z. The Site's collaboration with Sells, who creates TikTok videos about love and sex, is a key component of that strategy.
Mark Brooks – Top Twelve Internet Dating News Stories for 2021
OPW – Mark Brooks, CEO of Courtland Brooks, continuously monitors Internet Dating industry news and related developments. 2021 has been an exciting year, as companies adapt and grow through the changing global environment. Bumble, which recently went public, posted Q2 2021 revenues of $186M with an operating loss of $10M. Match Group ended 2020 with nearly $2.4B in revenue and operating income of $743M, and acquired Hyperconnect this year. Apple has been prohibited from blocking outside payments in the Epic court ruling, which is pivotal as app spending is projected to reach $270B by 2025. ParshipMeet is preparing a 2022 IPO, and Chinese dating app Soul is also seeking a U.S. IPO. Tinder is releasing ID verification worldwide, while also testing a virtual currency system. Dating Group has acquired Cupid Media. Clover and Snack have raised capital, with $12M and $3.5M in new funding, respectively. Mark Brooks reviews the top industry news and provides additional commentary in the latest video in the LTR Conference series.
LTR stands for Love, Technology, Relationships and the online conference covers the Internet dating and Online Social Communities space. It is for members of IDEA and OSCA.
The September LTR was kindly sponsored by RealMe, vPaaS by The Meet Group & Courtland Brooks.
Tinder India Announces Multiple New Features
REPUBLICWORLD.COM – Tinder is going to add a new Explore section in its app for India. Along with the Explore section, the company plans to introduce multiple new experiences. For instance, profiles will not be arranged by user's interest, and users will have more control over their interaction with other people on the app. The Tinder Explore section will allow users to explore matches based on users' interests and activity. Additionally, there is a new photo verification feature as well, which will enable users to authenticate their presence with real-time selfies.
To Make Real Money With an iOS App, Offer Entertainment, Gaming, or Dating
ABC MONEY – By the end of 2021, Statista estimates that mobile apps will generate ~$693B in revenue through paid downloads and in-app advertising, up 17.6% YOY. This amount is expected to continue increasing to $935B by 2023. The Apple App Store generated $21.5B in consumer spending in the Q3 of 2021, compared to just $12.1B on the Google Play Store, a 55% difference. In August 2021, the Apple store launched ~32,500 unique apps, with a total of 2.22M estimated to be available for download on the store. The vast majority of apps on the top 50 list fall into the entertainment, gaming, or dating genres. Two of the top ten spots on the Apple Store's top-grossing list belong to Tinder (2nd) and Bumble (8th), with an honorable mention of Hinge occupying number 28 on the top chart.
by Claire James
See full article at ABC Money