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Month: January 2022

Dating News Headlines: Scammers

Posted on January 26, 2022

Quick links to today's dating news headlines.

  • Singles Looking for Love in 2022 Vulnerable to Scams, Wells Fargo Survey Finds – Businesswire

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Info Edge to Acquire Dating Platform Aisle for INR 150 Cr ($20M)

Posted on January 25, 2022

Aisle logo 2020INC42 – Info Edge will be acquiring Aisle in two tranches with capital infusion of INR 75 Cr each ($10M). This will be Info Edge's first acquisition in 2022 after acquiring two HR tech startups DoSelect and Zwayam Digital in 2021. With Aisle's acquisition and already profitable Jeevansathi, Info Edge wants to double down on its matchmaking business. Founded in 2014 by Able Joseph, Aisle is an Indian dating app for people looking for a serious relationship. Aisle has acquired ~6.5M users. Aisle's total earning in FY19 was $466K, up 161% from FY18. Founded by Sanjeev Bikhchandani in 1995, Info Edge is the parent company of popular job classifieds platform – Naukri.com. The internet company also owns a matrimonial service – Jeevansathi, which was the only profitable business of Info Edge in the pandemic devastated Q1 of FY21 (April – June of 2020).

by Debarghya Sil
See full article at Inc42

See the top news on Aisle

This post also appears on InternetDatingInvestments.com

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MTA Rejects OkCupid Ads

Posted on January 25, 2022

OkCupid rejected adsMORNING BREW – In September 2021, OkCupid introduced its "Every Single Person" campaign, which CMO Melissa Hobley described as an inclusive campaign created to make all types of daters feel welcome on the online dating service. The MTA rejected four of the "Every Single Person" campaign images that it had previously approved only months prior, citing both its new cannabis advertising ban and its recently expanded definition of a "sexually oriented product or service," according to OkCupid. One image referencing "tokers" was rejected due to the MTA's ban on ads promoting "cannabis or any cannabis-related product," while the other three were nixed due to the MTA's ban on references to "sexual activity."

by Phoebe Bain
See full article at Morning Brew

See the top news on OkCupid

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Dating News Headlines: Aisle, OkCupid

Posted on January 25, 2022

Quick links to today's dating news headlines.

  • Info Edge to Acquire Dating Platform Aisle for INR 150 Cr – Inc42
  • MTA Rejects OkCupid Ads That Were Previously OK'd – Morning Brew

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Apple Fined $5.6M for Failing to Meet Dutch Dating App Order

Posted on January 24, 2022

AppstoreAPPLE INSIDER – Apple has not done enough to appease a regulator's order concerning App Store payment rules affecting dating apps in the Netherlands, a decision that has now cost the company 5M Eur. Apple had until January 15 to provide developers with ways to take payments relating to dating apps through alternative means than the usual in-app purchases mechanism. On Monday, the ACM (Netherlands Authority for Consumers and Markets) declared Apple had "failed to satisfy the requirements" of its order. Since Apple failed, this meant it was subject to an initial fine of 5M Eur ($5.6M). If the order still isn't met, the same fine would be charged weekly, up to a maximum of 50M Eur ($56M).

by Malcolm Owen
See full article at Apple Insider

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OkCupid Lets Users State Their Views on Abortion on Their Profiles

Posted on January 24, 2022

OkCupid pro choice campaignMEDIA POST – OkCupid's subway campaign invites people to make their pro-choice views on abortion part of their dating profile, with each "Pro-Choice" sticker triggering a donation to Planned Parenthood. The new campaign starts this week in New York. Ads will roll out to additional U.S. and global cities beginning March. It's all part of the brand's ongoing mission to have users bring their entire selves to the dating process. "We want you to bring your issues – pun intended – to dating," says CMO Melissa Hobley.

by Sarah Mahoney
See full article at Media Post

See the top news on OkCupid

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Billboards Seeking Wife for Muslim Bachelor Revealed as a Publicity Stunt for Muzmatch

Posted on January 24, 2022

FindmalikawifeDAILYMAIL.CO.UK – Muhammad Malik, 29, advertises on billboards and on http://www.findmalikawife.com. But last week the Muslim dating app Muzmatch revealed it was behind the publicity stunt. Now, when users try to reach Malik's website, it has been rebranded to 'Find Malik a wife on MuzMarch', with hopeful suitors being directed to the dating app. 5K people contacted the lonely bachelor. He said he has enlisted a few friends to create spreadsheets and will then 'audit' his way through all the messages. He is also being helped by Muzmatch to go through the thousands of responses, with Mohammad saying he has responded to 100 so far.

by Rachael Bunyan
See full article at DailyMail.co.uk

See the top news on Muzmatch

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Dating News Headlines: Apple, OkCupid, Muzmatch

Posted on January 24, 2022

Quick links to today's dating news headlines.

  • Apple Fined $5.6M for Failing to Meet Dutch Dating App Order – Apple Insider
  • Countries Manipulate Dating Apps to Lift Birth Rates – Sky News
  • Brands Are Terrified of Abortion – but Not OkCupid – Media Post
  • RCCG Pastor Explains Reason for Launching Dating Site – The Cable
  • Billboards Seeking Love Match for Muslim Bachelor, 29, That Were Plastered Across Birmingham Are Revealed as a Publicity Stunt for Dating App – Daily Mail

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Subscribe to Get OPW.news by Email

Posted on January 24, 2022

Opwnews logoOPW – We're dedicated to providing executive summaries on the news you can use, to get smarter, and make better decisions.

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Bumble Pilots SOS Button for Dates Gone Wrong

Posted on January 24, 2022

Bumble icon 2020ISRAEL HAYOM – Bumble has begun a pilot test of an emergency "SOS" one-touch button users can hit to call the police in the case of an encounter that turns violent. Bumble's new SOS button can tell police exactly where a user in distress is located.

by Noga Martin
See full article at Israel Hayom

See the top news on Bumble

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