MORNING BREW – Jackie Jantos has been preparing for her new role in more ways than one. With experience at companies like Ogilvy, Coca-Cola, and Spotify, Jantos is also an online dating success story: She met her husband on Match.com. Right now, Hinge only captures ~2.5% of the global dating app market share, but Hinge claims it's the fastest-growing dating app in the US, UK, Canada, and Australia. This year, Jantos said, the company will localize its language offerings in countries like Germany and Sweden. Right now, the app is available in those countries, but only in English. Another one of Jantos's tasks for the year is growing its Gen Z and LGBTQ+ audiences in the US. She won't say what features might come next, but says the company continues to focus on how to help users "express themselves in different and unique ways," adding that users should expect updates to profile development this year.
by Katie Hicks
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