SEEKING ALPHA – If Apple were to allow third-party app stores on iPhones and iPads, a process known as sideloading, it would only provide a "relatively immaterial" benefit to companies such as Bumble and Match Group, as Samsung's Galaxy App Store only has Tinder and no other major dating apps. "We estimate that even if MTCH/BMBL are able to get 3% sideloading penetration in the EU, it would only be a ~$2M/~1M benefit to FY23 EBITDA," said the analysts at Morgan Stanley. Shares of Bumble and Match Group soared initially after the report that Apple is considering allowing third-party app stores but eventually closed the Tuesday trading session with more modest gains.
by Chris Ciaccia
See full article at Seeking Alpha
See the top news on Match Group
See the top news on Tinder
See the top news on Bumble