DAZEINFO – The global dating app spending reached a record high of $5.9B in 2022, according to data.ai. The global in-app spending on dating apps increased 11.3% YOY in 2022, while the downloads and time spent grew 18.8% YOY and 13.6% YOY, respectively. The United States emerged as the largest market for dating app users, accounting for 42.4% of all in-app spending in 2022 ($1.5B). India emerged as the 5th fastest-growing market in terms of YOY growth in dating app spending in 2022.
