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Google Deletes All Matrimony.com Apps, and Most Competitor Apps

Posted on March 3, 2024

Google playLINKEDIN, CEO POST – Google has deleted BharatMatrimony, Naukri, Shaadi, 99acres, KukuFm, Stage and many others apps from play store citing Google play billing system (GBPS). They deleted all our (Matrimony.com) apps, over 100, including BharatMatrimony, TamilMatrimony, MarathiMatrimony, Jodii, etc.

Google tried to implement GBPS a few years ago where it forced digital services apps to use their billing system and pay 15% or 30% of revenue compared to less than 2% what apps pay for using other payment gateways. We went to the Competition Commission of India (CCI) and CCI levied a Rs. 936 CR penalty on Google.

CCI's Verdict: Google shall allow, and not restrict any app developers using third party billing/payment processing services.

Google changed their policy so the options are:

  1. Pay either 15% or 30% using Google.
  2. Pay 11% or 26% for using 3rd party payment gateways.
  3. Don't collect payment through app.

If you don't accept any of the above, your app will be deleted. This is what Google has done to most of the popular matrimony apps today.

See full article at LinkedIn

See the top news on Matrimony.com
See the top news on Shaadi

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