POCIT – Launched in September 2025 by Princeton graduate Dayo Abeeb, HUE is a dating and social app built specifically for people of color. The platform allows users to filter by ~70 ethnicities, with two key features: Hue Dating for romantic matches and Hue Community for friendships and group chats. Abeeb created HUE after noticing friends struggling to find partners who shared their cultural backgrounds, an issue made worse by mainstream dating apps, where people of color, especially Black women, face bias and lower engagement rates. HUE aims to offer a more inclusive space. So far, the app has 3K users.
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