BUSINESS INSIDER – Keeper is an AI matchmaking startup that claims it can identify a person’s ideal long-term partner with high precision, and charges men up to $50K if a match leads to marriage. Launched in 2022, it raised $4M in pre-seed funding in 2024 as investors bet on AI reshaping the dating landscape. The platform has recorded 1.5M sign-ups. Its pitch deck reports that 10% of beta dates resulted in marriage. Keeper builds profiles from extensive personal data, including test scores, finances, photos, and personality assessments, and uses a mix of traditional algorithms, custom LLMs trained with Stanford researchers, and human matchmakers to narrow candidates.
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