
MASHABLE – Coffee Meets Bagel’s 2025 Dating Realness Report, based on a survey of 1K U.S. daters aged 21–35, finds that most people are serious about relationships. 61% want a spouse and 31% want a long-term partner, but 93% say dating is difficult. The biggest pain points are endless swiping (54%), ghosting or unmatching (47%), and not knowing how to start conversations (43%). 80% are comfortable with AI helping with dating tasks, but 65% would be less likely to engage with someone if they knew that person used AI to write their profile or messages. Emotional connection is a must for 73%, ahead of physical attraction (63%), shared values (59%), and ambition (57%).
