MASHABLE – Bumble may be moving away from its traditional swiping model, though the company has not confirmed it directly. Speculation started after Bumble posted “Dear swiping, it’s over” on Instagram shortly after reporting a 14% drop in revenue and a 21% decline in paying users in Q1 2026. CEO Whitney Wolfe Herd said the company is rebuilding the app as part of “Bumble 2.0.” The overhaul includes a new interaction model, redesigned profiles, upgraded backend technology, and AI-powered dating features. Bumble is also investing more heavily in real-world dating events in the U.S. and Europe.