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Matchbox Launches Mystery Match Photobooth Stunt in NYC

Posted on August 5, 2026
Mystery Match Photobooth

BUSINESS INSIDER – Matchbox, a dating startup, has partnered with popular social media account Meet Cutes NYC and photobooth vendor Faceplace to launch the Missed Connections Booth in Manhattan. Visitors answer 26 compatibility questions, pay $10, and receive a photo strip showing themselves alongside a mystery match, identified only by a first name and photos. The booth has matched 3,500 people since opening in mid-July and will remain in New York through August, with expansion to other cities under consideration.

See full article at Business Insider

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