
OBSERVER – Tinder says AI now generates around 90% of its new code, although engineers review the output. Adoption of AI coding tools among its engineers has risen from ~10% to almost 100%, helping Tinder double the speed at which it releases updates. Match Group expects to spend ~$10M on internal AI tools in 2026, twice its original budget. Its 2,300 employees have access to tools such as Claude, while engineers spend an average of $600 a month on AI tokens.
