Category: All Internet Dating Statistics

39% of Single Indians Now View Marriage as Optional, Survey Finds

Posted on November 3, 2025
Logo of QuackQuack

NDTV – A survey by Indian dating app QuackQuack of ~10K users aged 22–35 found that 39% of singles above 28 from metro and suburban areas see marriage as optional rather than a life milestone. The findings reflect shifting attitudes toward love and commitment, with many prioritizing personal growth and emotional connection over traditional timelines. The study also found that 6 in 10 daters view being single as a period for self-development, and 23% said prolonged use of dating apps has made them more self-aware through exposure to different perspectives.

See full article at NDTV

Location-sharing Is the New Way Couples Make It Official

Posted on October 28, 2025
Location-sharing is the New Way Couples Make it Official

LIFE360 – According to Life360’s 2025 survey of 1K adults, 95% of people in relationships now use location-sharing, with 60% saying it makes their relationship feel more official and 74% feeling more connected to their partner. Apps like Life360 have evolved from safety tools into relationship essentials, helping couples build trust, improve communication, and simplify daily life, whether managing long distance, coordinating family routines, or just checking in with peace of mind.

See full article at Life360

Romance Fraud up 9% in the UK, FCA Urges Better Online Safeguards

Posted on October 20, 2025
Romance Fraud Up 9% in the UK, FCA Urges Better Online Safeguards

PYMNTS – Reports of romance fraud in the UK rose 9% in 2024–2025, costing victims ~106M, according to a new review by the Financial Conduct Authority. The FCA said banks, payment firms, and online platforms must step up detection and prevention, as 85% of such scams begin online. It urged greater user education, stronger anti-fraud systems, and closer cooperation between financial and digital platforms to curb losses.

See full article at PYMNTS

Study Finds Men Report More Dates Than Women Despite Fewer Matches

Posted on October 9, 2025
couple on a date

NEWSWEEK – A new study found that men report going on 48% more dates than women, even though many men complain about getting few matches on apps. Researchers suggest the gap may be because men and women define “a date” differently. Overall, people are dating less, with half of singles saying they are not investing much effort and over half spending nothing on dating in the past year. Those who did spend averaged just over $400, with men outspending women. Experts say financial pressures, stress, and dating fatigue are major reasons behind the decline.

See full article at Newsweek

New Study Shows Why Men Need to Lower Their Standards on Dating Apps

Posted on September 8, 2025
An illustration of a person holding a smartphone surrounded by profile cards showing different individuals, with checkmarks and chat bubbles illustrating communication and interaction.

FORBES – Men face tougher odds on dating apps because there are more men than women using them (34% vs 27% in the U.S.). On Tinder, men have a match rate of only 0.6%, while women’s is around 10%. Men often aim for women considered more attractive than themselves, leading to more competition and rejection, while women tend to choose partners closer to their own level. This imbalance means a small number of women get most of the attention, while many men get little. In practice, matches usually happen between people of similar attractiveness, not between men chasing out of their league.

See full article at Forbes

DateMyAge Survey Shows Over-50s are Thriving

Posted on September 3, 2025
A close-up of two hands holding each other, conveying warmth and connection, with a soft ocean background. The DateMyAge logo and tagline 'For Young at Heart' are prominently displayed.

PRNEWSWIRE – DateMyAge’s new survey shows that people over 50 are thriving, not slowing down. Respondents say they feel more confident, attractive, and better equipped to make life choices than when they were younger. Many believe their best career move is still ahead, and most describe themselves as mentally younger—often by a decade or two. Sex lives are more fulfilling, age matters less in choosing a partner, and maturity is widely seen as attractive. The findings feed into DateMyAge’s upcoming LoveMyAge campaign, which spotlights life after 50 as vibrant, adventurous, and some of the best years yet.

See full article at PRNewswire

Global Dating App Revenues Hit $6B in 2024, Set to Reach $8.9B by 2030

Posted on August 27, 2025

Dating app revenue forecastBUSINESS OF APPS – The global dating app market generated ~$6B in 2024, according to the Dating App Report 2025 by Business of Apps. North America drove half of all revenues, with Europe contributing 23%. Tinder remained the top earner, accounting for 30% of global revenue, while Hinge brought in $550M, up 38% YOY. Although downloads have declined since 2019, revenue growth continues, fueled by higher subscription prices and new payment models. The market is projected to reach $8.9B by 2030 at a 6.2% annual growth rate.

See full article at Business of Apps

Curated by the Courtland Brooks team

Gen Z and Millennials Prioritize Financial Openness in Dating

Posted on August 20, 2025

Gen Z and Millennials Prioritize Financial Openness in DatingNEW YORK POST – A survey conducted by Talker Research on behalf of banking app Chime shows younger generations are reshaping dating norms around money. While nearly half of boomers and Gen X still believe men should pay, Gen Z and millennials favor splitting costs or having the planner pay. Half of Gen Z and millennials find financial openness attractive, compared to just 23% of boomers. Rising costs have impacted 74% of daters, with 31% canceling dates for financial reasons. Men feel more pressure to appear financially stable, and one in five has gone into debt from dating. Overall, Gen Z and millennials are pushing dating toward transparency and equality over tradition.

See full article at New York Post

Curated by the Courtland Brooks team

Survey Finds 93% of Americans Prefer Adrenaline Dates Over Traditional Ones

Posted on August 20, 2025
Two people ziplining through a forested area, wearing safety harnesses and helmets.

VIRGIN EXPERIENCE GIFTS – A survey of 1,002 Americans by Virgin Experience Gifts, a company that sells adventure and activity-based gift experiences, shows strong interest in “adrenaline dating.” 93% are open to action-filled dates like amusement parks (55%), ziplining (39%), and go-kart racing (35%), and 83% believe such experiences can accelerate relationships. Gen Z stands out for favoring extreme activities like skydiving. While dinner remains the most common traditional date, 95% report bad experiences, often from awkward conversation or low effort.

See full article at Virgin Experience Gifts

Curated by the Courtland Brooks team

OkCupid Singles Reveal How They’re Dating

Posted on July 15, 2025

Okcupid logo 2021OKCUPID BLOG – According to a 2025 survey of 1,200 OkCupid users, dating is slower and more intentional. 71% seek meaningful relationships, and 57% meet partners through apps, still the dominant method. Only 11% meet in real life. Values (61%) and past experiences (34%) shape how people date, not social media. Most daters prefer clarity but move at their own pace. 57% research matches before dates, and 79% say sexual compatibility is key. Ambition is valued more than income. Overall, dating today is thoughtful, emotionally aware, and still centered on apps.

See full article at OkCupid Blog

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