Category: All Internet Dating Statistics

PositiveFriends.com Launches

Posted on October 25, 2007

Positivefriends_logoSALINE, MI – Oct 24 – PositiveFriends.com is for those affected by STDs. According to the CDC, there are over 65 million Americans currently living with an STD, 19 million new STD infections each year, one in three sexually active men and women living with Herpes, and about 50% of all sexually active Americans affected by HPV. One-third of all single and dating Americans now exploring online personal ads (BusinessWeek, 2006) and niche dating has never been hotter.

The full article was originally published at PR Newswire, but is no longer available.

Hitwise UK Rankings – PlentyofFish is #1

Posted on October 23, 2007

Hitwise_logoOPW — Oct 23 — We have updated Hitwise UK rankings. PlentyofFish took Gaydar.co.uk's #1 position. Adult dating site SexInTheUK entered the chart at #3 and moved DatingDirect, Match and GirlsDateforFree down to #4, #5 and #6. LoopyLove bumbs FriendsReunited Dating down one spot to #8. Telegraph Dating is in at #9, BeNaughty at #10. Mate1 slides off the top 10.

Location Based Services On The Rise

Posted on October 17, 2007

CfmrbrieflogoCENTER FOR MEDIA RESEARCH — Oct 17 — Telephia research indicates that 51% of the $118 million generated from the 13 million downloaded mobile apps in Q2 2007 was from location-based services (LBS) such as navigation. Now, there are approximately 130 million GPS-capable handsets in the U.S. alone.

The full article was originally published at Media Post, but is no longer available.

Mark Brooks: If you want to try out LBS, try loopt.com. It's live on Sprint now.

September Hitwise Rankings

Posted on October 11, 2007
Hitwise_logoOPW — Oct 11 — We have just updated Hitwise US internet dating rankings. Singlesnet and Plentyoffish maintained their 1st and 2nd position. eHarmony ousts Yahoo Personals from its 3rd spot. Mate1 moved down two spots from #7 to #9. Adam4Adam and BlackPeopleMeet.com moved up to #7 and #8. Gay.com is in at #15 and Cupid.com slides off the top 15 to #16. – Mark Brooks

Baby Boomers Want Lust More Than Marriage

Posted on October 9, 2007

ParshiplogoPRESS RELEASE — Oct 9 — According to a new survey by PARSHIP.co.uk, 37% of singles over 50 would have sex on a first date compared to 18% of under-40s. Just 7% of the over-50 singles hoped that their next relationship would result in marriage compared to 32% of singles in their 30s. 41% of the older singles are looking for commitment, 20% want casual fun, and 19% are game for anything. To find it, 43% are logging on compared to just 26% six months ago. FULL ARTICLE @ EARTH TIMES

The Growing Industry Of Matchmaking

Posted on October 8, 2007

Tableforsix_logoSACRAMENTO BEE — Oct 5 — The dating industry as a whole rakes in $1 billion each year. Professional matchmaking, with at least 1,300 matchmakers, accounts for about $236 million of that. Companies like DinnerMatch and Table for Six Total Adventures are helping some of America's 92 million singles who are finding it harder to meet people.

Mark Brooks: The Matchmaking Conference in New Jersey went well. 80 matchmakers and business people were in attendance. Kelleher and Associates were in attendance. They charge $65k-$120k per match! Most matchmakers charge ~$5k-$10k and have 25+ clients.

The Future Is In Mobile Advertising

Posted on October 8, 2007

Airg_logoADOTAS — Oct 5 — Studies suggest the number of mobile users using chat and dating services will grow to 260 million by 2012 and revenues will exceed $1 billion by 2010. AirG, which uses consumer-provided targeting information to generate large volumes of traffic and serve billions of ad impressions a month, surpassed 20 million customers on August 26. FULL ARTICLE @ ADOTAS

Online Dating Statistics

Posted on September 27, 2007

Online_dating_noveMARKETING VOX — Sep 27 — Some 2.5 million US adults participated in online dating in the last 30 days, with 52.2% being men and 47.8% being women. Those aged 18-34 comprised 49.1% of all online daters and those aged 35-44 made up 24.2%. Americans who have sole responsibility for a child and heavy internet users are significantly more likely than average to use online dating.

The full article was originally published at Marketing Vox, but is no longer available.

Have You Tried Online Dating Yet?

Posted on September 27, 2007

100bestdatingsites_logoABC ACTION NEWS — Sep 25 — According to a 2006 survey, 31% of American adults (63 million people) know someone who has used a dating website, 26% (53 million) know someone who has gone on a date with a person they met through a dating site, and 15% (30 million) say they know someone who has been in a long-term relationship or married someone they met online. If you’re ready to try online dating and don’t know where to start, check out http://www.100bestdatingsites.com.

The full article was originally published at ABC Action News, but is no longer available.

Rationale For Mobile Advertising Growth

Posted on September 27, 2007

CfmrbrieflogoCENTER FOR MEDIA RESEARCH — Sep 25 — By 2012, the U.S. mobile ad market will grow from $33.2 million to $1.4 billion, ad-sponsored directory assistance will grow from 270 million calls to 2.1 billion calls, and mobile internet users will grow from 37.9 million to 91.7 million. With the mobile and search markets being linked and Google having advertisers who want to spend more money than current traffic levels can support, mobile traffic translates to an increase in revenue events and top-line growth. 

The full article was originally published at Center for Media Research, but is no longer available.