EMERCE – July 30 – Ashley Madison, the infidelity dating services, has officially launched in Netherlands. The site has recently launched in Japan and India and announced it had crossed 20M member milestone.
Category: AshleyMadison
AshleyMadison.com Reaches 20 Million Members
PR WEB – July 24 – Controversial married-dating site AshleyMadison.com reaches 20M. Over the past year AshleyMadison.com saw a 33% increase in new members since July 2012. “Our aggressive global expansion including seven countries in 2012 and most recently Japan and India, proves that infidelity is a universal business,” says Noel Biderman, CEO of AshleyMadison.com.
AshleyMadison Reveals What Cheaters Want
ORANGE.CO.UK – June 8 – A new poll by AshleyMadison.com shows that 83% of middle-class male members want to cheat with a working-class woman. Meanwhile, 52% of upper-class men are looking for a middle-class woman and 42% of upper-class men want a working class-woman for an affair. Men want someone they can impress because fundamentally most men lack confidence. By contrast, only 41% of middle-class women would like an affair with an upper-class man. They want intimacy and shared experience with an equal.
The full article was originally published at Orange.co.uk, but is no longer available.
AshleyMadison Comes To Japan
WSJ/TOKYO REPORTER – July 1 – With more than 19 million anonymous members worldwide, the infidelity
service on Monday launched its operation in Japan. Until 2010, AshleyMadison only operated in North America. Japan is AM's 28th
country, first in Asia. In the first four days, The website had logged
230,000 visits and 70,000 members. The company
had targeted 100,000 members in the first month, and 1.2 million in the
first year. Male users pay 4,900 yen for 100 credits — the currency
used to interact
with women, who do not pay. To engage in an email conversation with a
female user requires five credits. For chatting, the fee is based on the
elapsed time, much like a taxi meter. Virtual gifts with a message can
also be sent. Interaction across international borders is possible.
Americans Are Schizophrenic When It Comes To Adultery
COURIER POST ONLINE – June 8 – A Gallup poll on attitudes about 19 moral issues found that more Americans considered adultery more morally wrong than any other type of behavior — ahead of suicide and human cloning. More than nine in 10 said infidelity was immoral. But it appears that more people may be cheating on their spouses. In any given year, ~10% of married people — 12% of men and 7% of women — say they have had sex outside their marriage. Launched in February 2002, AshleyMadison has 19M members across 26 countries. The site was created when the founders discovered that 30% of people who were using singles dating sites were actually married or in an otherwise “committed” relationship.
by Michael Riley
The full article was originally published at Courier Post Online, but is no longer available.
Ashley Madison CEO Noel Biderman Talks Marriage With His Wife
HUFFINGTON POST – Apr 3 – Creator Noel Biderman
has been happily married for 10 years. His wife Amanda was featured on
the company's new billboard campaign.
Q: Amanda, how did you react when Noel first told you about his plan to create an infidelity dating site?
Amanda: Originally, I wanted to make sure it wasn’t an emotional or personal issue.
Noel: She saw the passion in which I wanted to pursue this and she wanted to match that passion. I knew I had a true partner.
Q: Has running a site like AshleyMadison informed how you behave in your own marriage in any way?
Noel: Ironically, I talk about infidelity more than any man on the planet.
Amanda: This business has just made us stronger and more communicative.
Foreign Businesses In Cyprus Grind To A Standstill
INTERNATIONAL HERALD TRIBUNE – Mar 25 – Avid Life Media, the Canadian-owned operator of AshleyMadison.com, set up an office in Cyprus as a base for its international operations. Sure, the Avid Life Media executives were aware that a banking crisis was brewing, but they were assured in part by a promise from President Nicos Anastasiades when he was elected in February that he would soon arrange an equitable bailout with the international organizations that have guided the euro zone through four previous bailouts while keeping bank depositors whole. “We went from paradise to hell in a minute,” said Keith Lalonde, Avid Life Media’s top executive.The Cypriot government had just declared it would seize ~10% of the $2.6M, the company had on deposit in Cyprus.
by Alexandros Demetriades
The full article was originally published at Gnom News, but is no longer available.
Mark Brooks: Looks like that could be as much as 40% now.
10 Things Dating Sites Won’t Tell You
MARKETWATCH – Feb 8 –
1. Finding a soul mate is expensive
The industry is now worth about $1.2 billion, up 4% from a year ago. eHarmony, launched in 2000 and marketed toward people seeking long-term relationships, blazed a trail with its prices, charging some of the highest in the industry, says Mark Brooks, a dating-industry analyst and the editor of Online Personals Watch.
2. Everyone is single sooner or later
The fastest-growing segment is baby boomers.16% of online daters are 50+. In January, the advocacy group AARP launched its own dating service, AARP Dating, powered by HowAboutWe.com. The number of HowAboutWe users 50+ grew 173% in the past year. It’s a good fit, says Brooks, especially given that 25% of AARP’s 37M members are single.
3. Cupid’s arrow often misses
Dating sites pride themselves on the wizardry of their algorithms. “It’s very early in the online dating industry,” says Dan Slater, author of “Love in the Time of Algorithms”. "Sites have gotten better at cross-referencing what people say and do, but there’s still a lot of room for improvement,” he says.
4. So many liars, so little time
Over half of U.S. online daters lie on their profiles. On the plus side, people who lie online tend be people-pleasers and very self-aware, says Jeffrey A. Hall, assistant professor of communications at the University of Kansas.
5. And you thought Facebook was nosy
The more people learn about each other before the first date, the better, author Slater says. “But nothing is free,” he says, “you’re giving them a ton of data.”
6. This place is a hotbed of adulterers
While most sites don’t promote infidelity, some make it easy. AshleyMadison now has 18M members worldwide. Some experts say, the marriage and divorce rate has been unaffected by the Internet.
7. Don’t judge a person by their photo
“Men like it when a woman is looking into the camera, as a man wants to believe that a woman is focused on them exclusively,” says Slater, the author. Men who stare into the lens, on the other hand, should take care not to appear intimidating, he says.
8. Keep a close eye on your wallet
Consumers lost $50M to romance scams in 2011. On newer, smaller sites, as many as one in 10 profiles could be fake, according to Brooks. “Scammers come in droves, and they’re very aggressive.” He advises talking to someone on the phone before meeting.
9. Objectification: It’s what’s for dinner
On-the-go dating seems to be a hit. Mobile dating revenue is expected to nearly double over the next five years, from an estimated $251.2M in 2013, according to IBISWorld. Crazy Blind Date app, which pixelates user photos, was downloaded ~100K times in the first 24 hours of its launch last month.
10. Endless love — or endless chat?
The endless supply of fresh faces, and the modern worker’s lack of leisure time make it difficult for people to ever actually go out on a date, says Hall, of the University of Kansas. Match says it’s responsible for 12% of all dates in the U.S., while eHarmony is saying its service accounts for 5% of all weddings in the U.S. Users, meanwhile, typically stick to a site for three months before moving on, says Brooks. But then roughly one-fifth of members on the big sites return within 18 months, he says.
by Quentin Fottrell
See full article at MarketWatch
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Noel Biderman: Cheating Saves Marriages
THESUN.CO.UK – Jan 31 – Cheating is helping to save marriages, claims Noel Biderman, founder and CEO of AshleyMadison.com. The stats, from the Office of National Statistics, show that while the number of divorces caused by adultery has halved over the last 30 years, the number of unhappily married couples joining married dating sites has rocketed. The number of divorces in the UK decreased by 1.9% in 2011. AshleyMadison.com has 17M members worldwide and 730K members in the UK since launching in February 2002.
Has Internet Dating Made People More Disposable?
In 2011, Mark Brooks, a consultant to online-dating companies, published the results of an industry survey titled “How Has Internet Dating Changed Society?” The survey responses, from 39 executives, produced the following conclusions: “Internet dating has made people more disposable, and may be partly responsible for a rise in the divorce rates.” “Low quality, unhappy and unsatisfying marriages are being destroyed as people drift to Internet dating sites.” “Internet dating has helped people of all ages realize that there’s no need to settle for a mediocre relationship.”
Alex Mehr, a co-founder of Zoosk, disagrees. “Online dating only removes a barrier to meeting,” says Mehr. Surely personality will play a role in the way anyone behaves in the realm of online dating, particularly when it comes to commitment and promiscuity.
by Dan Slater
See full article at The Atlantic
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