Category: eHarmony

Downturn Dating

Posted on July 3, 2009

Dating bar scene ASSOCIATED PRESS — July 2 —  Some singles are now hunting for dates with the same fervour others are showing hunting for jobs. Membership on eHarmony is up 20% despite monthly fees of up to $60, and activity has soared 50% since September at OkCupid.com. “People are looking for something that’s genuine in a world that isn’t very secure,” said Bathsheba Birman, co-founder of the Chicago dating event Nerds at Heart. Attendance at the monthly gatherings, where mostly young professionals pay $25 for a drink and a chance to spend the evening clustered around trivia and board games — was more than double expectations in April and has stayed high since.

The full article was originally published at Lethbridge Times, but is no longer available.

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Dating From The Dorm Room

Posted on June 24, 2009

Online_dating BOSTON GLOBE — June 24 – In 2007, eHarmony lowered the minimum age for completing its membership questionnaire from 21 to 18. Mark Brooks, who runs a consulting firm for online dating sites, said interest in online dating among young people has increased over the past few years. “These youngsters started on social networks; they warmed up on Friendster, they drifted to MySpace, then Facebook,’’ he said. “They are used to having a world of choice under their fingertips, and they are more demanding of a good match. And so, according to Brooks, today’s 18-to-22-year-olds are far more likely to look for love online than previous generations were. Most dating sites like eHarmony, Match.com, and the Jewish dating site JDate accept members 18 and older. Others like Universityloveconnection.com and Campushook.com are restricted to people enrolled in school; Studentlove.com requires users to have a “.edu’’ e-mail address to sign up. FULL ARTICLE @ BOSTON GLOBE

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Giving eHarmony An A For Effort

Posted on June 23, 2009

Eharmony-logo EHARMONY BLOG — June 23 – It is time to acknowledge and recap how eHarmony is giving more value to the subscription dollars.

   1. A perceptible reduction in romance scammers.
   2. Refunds when the subscriber forgets to turn off autorenew.
   3. Empathic customer service representatives, as long as you contact them on the phone and not email.
   4. A discussion forum that is free to join, is looked after, and that keeps on adding new community features.
   5. At least six free communication weekends in a year.
   6. “$9.95 a month” pricing available almost anytime.
   7. Three to four Advice articles each week; many of which are entertaining and many of which surprisingly make sense.
   8. Match Settings interface change — Google Maps.

The full article was originally published at eHarmony blog, but is no longer available.

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Winners Of 2009 American Business Awards Announced

Posted on June 23, 2009

The stevies picture OPW NEWS — June 23 – eHarmony.com
won “Customer Service Team of the Year” at The 7th Annual American
Business Awards, which were presented last night at a gala ceremony in
New York City. The American
Business Awards are the only national, all-encompassing awards program
honoring great performances in business.  For a complete list of the
2009 American Business Award honorees in all categories, visit: www.stevieawards.com/aba.

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Match.com And eHarmony Success Rates published

Posted on June 22, 2009

Eharmony match loga PARADIGM SHIFT — June 21 – Match.com has released their 2009 success rates http://www.iacadvertising.com/pdf/Match%20Overview%20One%20Sheet.pdf.

– 56m first emails sent per year
– 132m winks sent per year
– 12 couples got married or engaged today thanks to Match.com
– users go on 6m dates each year
– 1 in 1369 dates leads to marriage on Match.com
– Match.com makes $1m dollars a day from subscription revenues

eHarmony also has public stats

– 118 couples a day get married or engaged.
– 12-15K new users every day
– full audience turnover every 6.5 months

The full article was originally published at Paradigm Shift, but is no longer available.

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eHarmony Implements Accertify’s Fraud-Fighting Technology

Posted on June 10, 2009

Eharmony-logo PR NEWSWIRE — June 10 — Accertify, a provider of leading-edge online fraud-fighting solutions to e-commerce merchants, today announced that its platform has been chosen by eHarmony.

The full article was originally published at PR Newswire, but is no longer available.

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Finding Love In Later Life

Posted on June 10, 2009

Baby boomers - couple GUARDIAN.CO.UK  — June 10 — According to eharmony.co.uk, 30% of men over 65 and a whopping 60% of women don't live as part of a couple. Match.com claims the baby boomer generation is its fastest-growing market. Many niche websites have popped up, specifically targeting an older demographic. The Senior Dating Agency and Senior Dating Group are both free to join and are targeted at over-50s. Singlesover60.co.uk and Online Senior Dates focus on a slightly higher age bracket, with the majority of its members over 60. FULL ARTICLE @ GUARDIAN.CO.UK

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Cisco Spoof Of Mike & Juliet eHarmony Interview

Posted on June 5, 2009

Eharmony-logo OPW — June 5 — Cisco makes fun of eHarmony and features 'Rhonda DeLay' who complains about the speed of her internet. She mentions she was on eHarmony and was rejected three times, and then was accepted the fourth time, when she was on percoset. See this video for the original version that inspired this video. About half way through the video. Susan was a guest on the Mike & Juliet show and said "I was rejected three times, and the fourth time I was on percoset and passed."

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Romantic Relationships Benefit Single Parents And Their Kids

Posted on June 4, 2009

Eharmony-logo BUSINESS WIRE — June 4 – A new survey by eHarmony, conducted by Opinion Research, finds that 51% single parents believe they and their kids are better off emotionally when the parent is in a committed relationship. The eHarmony survey asked single parents about their motivations for dating again:

– 87% said to have fun
– 80% said for companionship
– 61% said to have a mother or father figure in their child’s life
– 60% said to share parenting duties
– 37% said to appease their kids
FULL ARTICLE @ BUSINESS WIRE

Mark Brooks: This very point is the top reason myself and Irena plan to devote our time and career to the internet dating industry for the next 20 to 30 years. Internet dating services and matchmakers help people make better matches.  Better matches means happier families and kids.  Happier and emotionally healthier kids may lead to a society that won't self destruct in future generations. We've ALL got our work cut out.  Its a good cause, and a great industry to be working in. Your comments please…  
 
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Interview: Gian Gonzaga Of eHarmony

Posted on June 2, 2009

Gian Gonzaga WASHINGTON POST — June 1 — eHarmony operates on the theory that partners need to share certain key characteristics to better their chances of a successful long-term relationship. We caught up with Gonzaga to talk about that theory and what he has learned about love during his tenure at eHarmony.

Q: What are the core qualities partners should share if they want their love to last?
A: The big ones are personality traits. Things like how agreeable you are, how open you are to experience. 

Q: Why does it matter so much that couples share these traits?
A: If you are similar to someone, it’s a lot easier to understand what it is they’re thinking. 

Q: What about the adage “Opposites attract”?
A: Over the long haul if somebody’s really radically different, and they see the world in a different way, it’s going to be difficult to negotiate those things again and again and again.

Q: You just launched Compatible Partners. Do the same requirements for shared characteristics apply?
A: We think so. So right now we’re moving on the assumption that the same kinds of models are going to apply well, and then over time we’ll work on that model to tailor it as best as possible.

Q: Any surprises in your four years at the love lab?
A: In 2005 we found that there were 90 people a day who got married off of eHarmony. And two years later, it turns out 236 people a day got married or 44,000 couples a year.

The full article was originally published at KansasCity.com, but is no longer available.

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