LINKEDIN – Mattr, the dating app focused on vulnerability and real connection, is down to the final £35K of its funding round. Launched by Jamie Johnston post-pandemic, the platform has hit 26K+ downloads, 52K conversations, and 57 brand partners – built by a team of just three. After stalling with VCs, they turned to angels and lean execution, prioritizing trust and product focus. Mattr was just named one of London’s Top 100 Startups of 2025 in Entrepreneur Magazine (p. 70–71).
Category: Mattr Social
Mattr Nears £150K Fundraising Goal on Crowdcube
OPW – Mattr, a dating app focused on creating a safer and more inclusive experience, is currently raising funds on Crowdcube, with £121,286 secured from 72 investors towards its £150,000 target. The company has previously raised over £400,000 from angel investors and ADA Ventures. The funds from this round will go toward marketing and platform development as Mattr works to grow its user base and introduce monetization.
Mattr Wants Singles to Step Away From Performative Pressures of Dating Apps
LITTLE BLACK BOOK – Mattr, a dating app launched in 2023, has introduced its first ad campaign across London, promoting a new approach to online dating. The app creates real, inclusive connections by replacing swiping and algorithms with features like daily match limits, an “honesty box” for meaningful conversations, and strong safety measures. The campaign, created by Havas London, uses taglines like “less swipe, more swoon” to highlight frustrations with traditional dating apps and encourage singles to embrace more intentional and relaxed ways of meeting people.
Mattr: the First Neurodiverse Dating App
INDY100 – A study found that ~6% of neurodivergent people feel represented on dating apps, with many experiencing negative emotions. In response, Jamie Johnston, diagnosed with ADHD, created Mattr in 2023. This app prioritizes mental health and accessibility, allowing users to take breaks, supports video replies, and replaces swiping with personality-led questions, offering seven curated matches daily. Mattr includes a daily mental health check-in and an Honesty Box for sharing personal truths. Mandatory face verification ensures genuine connections. Mattr is available in London, with plans to expand across the UK.
Neurodiverse Dating App Mattr Launched by Former Date ‘Addict’
BBC – Jamie Johnston founded Mattr, a dating app for people with ADHD and autism, after feeling addicted to the stimuli and dopamine from traditional dating apps. Launched a year ago, Mattr has 1,200 active users, mostly in east London. Johnston wanted to create a space where neurodivergent individuals feel comfortable and not judged. The app includes features like sharing neurodiversity details, daily mental health check-ins, limited matches, and verified profiles. A survey showed 94% of neurodivergent respondents felt misunderstood by other dating apps. Users appreciate the app's focus on authenticity and understanding, which helps ease anxiety and fosters genuine connections.
Mattr, Dating App for People With Autism and ADHD, Launched in London
Mattr.Social Seeks Investors to Complete Funding for Inclusive Dating Platform
LINKEDIN – Mattr.Social is finalizing its fundraising drive, seeking the last 10% (£33k EIS) of their target. This dating platform, designed to be accessible for people with neurodiversity and mental health conditions, has seen significant growth since its Sep 2023 launch. Investors include Ada Ventures, Bumble, Feeld, Badoo, Bain & Company, Depop, Blend Group, Psychiatry-UK, and Monster Energy.