Category: Reporters – Rachel Thompson
It’s Time For Dating Apps To Move Away From Facebook Sign Ups
by Rachel Thompson
See full article at Mashable
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With “Apply To Date” Singles Can Now Play Their Own Game Of The Bachelor(ette)
MASHABLE – Mar 18 – Apply To Date lets singles build a shareable webpage that's a little bit like a dating resume. The webpage has its own shareable URL that daters can add to their tweets, Snapchat stories, and Instagram bios. At the top of the page, there's a button that allows people to ask them out. There's an introduction, followed by more background, a chance to list what they're looking for. At the top and bottom of the page photos from Facebook or Instagram will be shown, and links to social media accounts.
Tinder Users Are Changing Their Locations To Match With Athletes At The Winter Olympics
Heterosexuals Are Obsessed With Height In Online Dating
MASHABLE – Nov 17 – In online dating, height appears to be an immensely valuable currency. Author and "dating coach" James Preece says dating apps encourage us to be "incredibly picky" and to rule out individuals based on arbitrary qualities. "Tall men know that their height is a big selling point, so they'll mention it to attract women," says Preece. Salonee Gadgil, co-host of dating podcast The Swipe Hype, doesn't necessarily think it's a bad thing to swipe left on someone because of a physical attribute. "I don't particularly like long hair, and don't find men with long hair attractive, so I would swipe left. Does that mean I am discriminating? Not really," says Gadgil. Benjamin G. Voyer – a psychology and behavioural science professor at London School of Economics – says the allure of height boils down to evolution. "Height is a sign of health, and we are looking for health characteristics when we look for potential romantic partners," says Voyer.
OkCupid Launches Anti-dick Pic Pledge
Appetence – The World’s First Slow Dating App
The League Is Coming To London
Is Super Liking On Tinder For Losers?
MASHABLE – Feb 10 – Tinder users can "Super Like" people they are "super" into to encourage them to swipe right on them. While the idea sounds flattering in theory, the reality of being Super Liked can be deeply off-putting for some users. PR executive Helen Parkinson says that receiving a Super Like gives her an ego boost at first, but she feels a little uneasy about the concept. "Often the sort of guys who Super Like me are a little on the creepy side," says Parkinson. She's not alone in this. Social media creative Gemma Clapp says it "seems too desperate" and web comic author Neil Bryer says he's only ever Super Liked by accident. Tinder's VP of Communications Rosette Pamakian disagrees: "We've consistently received positive feedback on Super Like. In fact, users are three times more likely to match with someone they Super Like and conversations initiated by a Super Like last 70% longer," says Pamakian.
How The iPhone Revolutionized Mobile Dating
by Rachel Thompson
See full article at Mashable
Mark Brooks: The shift to mobile is a media shift that was long overdue. The writing was on the wall back in 2006. But the apps sucked, the infrastructure sucked, early apps had to deal with 100+ different phones on so many carrier platforms that were unduly complicated. This was the great opportunity that Apple saw, and conquered, and Google copied. The big question for the dating industry now is, what's next. Just what media shift might happen next? I'm watching my 7-8 year old kids for signs of what they're drawn to. I think we'll see AR/VR and wearables rise to revolutionize our industry once more, in about ten years.