OPW – Feb 27 – Live.me has been removed by Google Play store as part of the broader action against Cheetah Mobile, their parent. See Android Police article. This action means people who already have the Live.me app can't pay. That's not good for some in the dating industry. Live.me powers livestreaming video on Twoo for the Match Group. So this is a concern for the dating industry, and for Twoo.
Category: Twoo.com
Tinder’s Interactive Video Series ‘Swipe Night’ Is Going International Next Year
TECH CRUNCH – Nov 7 – Swipe Night was a success. According to Match Group, "millions" of Tinder users tuned into to watch the show's episodes during its run in October, and this drove double-digit increases in both matches and messages. As a result, Match confirmed its plans to launch Swipe Night outside the U.S. in early 2020. Swipe Night asked users to make decisions to advance a narrative that followed a group of friends in an "apocalyptic adventure." The 5-minute long episodes ran every Sunday night in October from 6 PM to midnight. Swipe Night led to a 20% to 25% increase in "likes" and a 30% increase in matches. Also importantly, the series helped boost female engagement in the app. Swipe Night isn't the only video product Match Group has in the works. Plenty of Fish and Twoo are testing live streaming broadcasts.
by Sarah Perez
See full article at Tech Crunch
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CEO Of Twoo Recommends The Match Group Experience, And Introduces Video
OPW INTERVIEW – Oct 12 – It has been nearly four years since Match acquired Twoo, and a little over four months since Joost Roelandts took the reigns as CEO. According to Roelandts, the relationship with Match has proven most beneficial and has provided a wealth of resources. Twoo is also building video into its feature set. The full interview is below, as well as clips of individual questions and answers.
Key information in the interview:
- Match acquisition and relationship experience
- The transition from social media to dating
- Bringing video into online dating
Watch the entire 15 minute video interview above, or, we’ve split it up so you can just watch segments of it below.
Joost Roelandts Is Twoo’s New CEO
TWOO – May 30 – The current COO of Twoo will be appointed CEO as of 1 July 2016. Twoo's founders Lorenz Bogaert and Toon Coppens have announced that they will fully devote themselves to their other projects.
Match Group To IPO This Year
PR NEWSWIRE – June 25 – IAC's Board of Directors has approved the pursuit of an IPO of Match Group. Joey Levin, formerly CEO of its Search & Apps business, has been named CEO of IAC and joined its Board of Directors. Greg Blatt will remain Chairman, and Sam Yagan CEO of The Match Group. IAC expects The Match Group to issue less than 20% of its common stock in the IPO, with IAC's remaining stake in The Match Group represented by both high- and low-vote common shares. The IPO is expected to be completed during Q4 of this year.
See full article at IAC website
This post also appears on InternetDatingInvestments.
In-depth Analysis Of Popular Dating Apps
GMA NEWS – Oct 17 – Radian 6 analysis shows that buzz surrounding dating apps is high at a total of 2,094,611 mentions. Tinder is the leading topic of discussion for most at 1,383,012, far outpacing counterparts Badoo (505,611), Grindr (137,779), and Twoo (63,733). Sentiment analysis for each of the apps shows an overwhelming positive response, with exception of Grindr (10,179 neg/8,658 pos). A more in-depth analysis reveals that the consensus on dating apps is that they are mainly used for and associated with hooking up.
by Iggy Gan & Erica Sanidad
See full article at GMA News
StepOut Is Now Part Of Twoo
OPW – Sep 30 – StepOut.com, a group dating site that's got very very popular in India over the last two years, joined forces with Twoo, a social discovery site that was acquired by Meetic in December 2012. We will update the story once we hear more.
A Year Of Spam: The Twoo Experience
TECH CRUNCH – Aug 3 – Twoo's users have been complaining that they get unsolicited emails from the app, that the app messages all of their contacts without their understanding, and that it’s unclear how to delete their accounts. Twoo uses confusing tactics, from auto-selecting every address in your contacts book to making a “next” button that looks like it skips the email connect step but actually is just another “connect” button, to grow its user base. According to the site, Twoo has 15M active users.
Meetic Results For Q1 2013
BUSINESS WIRE – May 2 – Meetic bumped up its paid userbase by an impressive 124,000 new paying members but revenues held steady (Year over Year) at 41m Euros for the quarter. Meanwhile, EBITDA was down 21% to 4m Euros. Marketing expenses were 59% of revenues. These numbers exclude revenues from Massive Media / Twoo.com which you may recall they acquired December 2012. (Twoo added 2.1m Euros in revenues for the quarter). Meetic has ~47m Euros cash. IAC owns 81% of Meetic.
The full article was originally published at WSJ, but is no longer available.
Twoo.com Now Available In Malay
PR WEB – Apr 14 – Malay becomes the 38th language in which users can surf Twoo.com, the people discovery service. Twoo sees ~100K people using their service in Malaysia every month.