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Month: November 2006

MySpace Worth $6 Billion

Posted on November 14, 2006

Myspace_3PAID CONTENT — Nov 14 — MySpace (130 million users, growing 8 million users per month) would likely sell for $6 billion now, News Corp's Rupert Murdoch told Australian investors today.

The full article was originally published at Paid Content, but is no longer available.

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Web 3.0 a.k.a. The Semantic Web

Posted on November 13, 2006

NY TIMES — Nov 11 — A growing collection of start-up companies are finding new ways to mine human intelligence. Their goal is to add a layer of meaning on top of the existing Web that would make it less of a catalog and more of a guide — and even provide the foundation for systems that can reason in a human fashion. Web 2.0 sites connect applications, "mash-ups" — i.e. Zillow. The Holy Grail for developers of the semantic Web is to build a system that can give a reasonable and complete response to a simple question like: "I’m looking for a warm place to vacation and I have a budget of $3,000. Oh, and I have an 11-year-old child."  Radar Networks exploits social site content. KnowItAll’s Opine works with product and review sites. Metaweb want to “build a better infrastructure for the Web” and is underwritten by Intelligence Agencies along with Cycorp.  FULL ARTICLE @ NY TIMES

Mark Brooks: Fast forward fifteen years. The internet dating industry will have completely transformed.  Seemingly all powerful social networks will metastasize. Smaller, leaner, renegade companies who understand the culture and tenets and emotional make-up of their target markets will build powerful, deeply rooted new brands…and do so by giving them what they want. Dates, mates, new friends and fun about town. Users will get more sophisticated and demand more immediacy, more modes of communication, more results. Singles want dates, and sex, and relationships with compatible singles.  Compatibility is easier to predict around behaviors. Users don’t understand what they truly want, or they all out lie. Guys lie about wanting serious relationships and women lie about wanting casual ones.  Singles ultimately will demand the semantic web deliver them online flirting and real world dates. Talking to cell phone, "Find me a date with a <race> girl who is within 30 miles of <my town> and is compatible with me for a <term> relationship."  I picked up Dragon Naturally Speaking, a KRZR phone and a Sonos music system in the last couple of weeks. In fifteen years they will all be one and the same, and they’ll understand me…not just my accent, they’ll really understand me.

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Friendster’s Future Depends on its Philippine Team

Posted on November 13, 2006

MANILA TIMES — Nov 12 — Joseph Ross Lee, 26 years old, is currently Friendster's Philippine team chief; a group of young enterprising IT specialists engaged in maintaining and jump-starting the site's online services. There are millions of Filipino Friendster users. Friendster's Philippine team was responsible for initiating the site's online services that include Classifieds.Friendster.com, Friendster Mobs, Friendster Flowers, Friendster Fads and just recently Friendster Groups.

Mark Brooks: Orkut is huge in Brazil and India. PlentyofFish is 'the' dating site in Canada these days.  BlackPlanet is the community of choice for black America.

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Barry Diller, Highest Paid CEO

Posted on November 13, 2006

DillerOPW — Nov 13 — IAC owns Match.com. Barry Diller was somehow overlooked in earlier reports of 2005’s highest paid CEO’s. He earned $295,136,421 last year, making him the highest paid CEO in America. All but $4.77 million came from stock options. He still has $167 million of vested options remaining. Terry Semel, CEO of Yahoo, came in 4th with $182,889,082. The average S&P 500 CEO earned $7 million. (source: AP)

Mark Brooks: Rock star CEO’s earning rock star money.   

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YouCanGetMe.com Announce Seamless Mobile Dating

Posted on November 13, 2006

PR INSIDE — Nov 11 — UK dating site YouCanGetMe.com new mobile dating site can be seen by keying http://www.youcangetme.com into a mobile phone. The mobile site is linked to the internet dating web site for use by existing members who can simply login using their current details. YouCanGetMe's move into WAP is supported by the Mobi-Date software platform, developed by IDE Mobile. Peter Ellen is MD of the parent company IDE Group. 

The full article was originally published at PR Inside, but is no longer available.

Mark Brooks: Webdate offers platform agnostic dating with their internet/mobile offering in the USA.  Others treat mobile dating as more of a channel for 'flirty-chat.' There's good money in flirty-chat but users will require higher end services in future. 

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Virtual Online Worlds

Posted on November 9, 2006

Dd_virtualnetwork0801SF CHRONICLE — Nov 9 — For some users, losing ties to real life is the whole point of Second Life. But for others, the site is "a huge social network," with possibilities for offline business deals or potential face-to-face meetings. Catherine Smith, director of marketing at Linden Lab, said that Second Life’s members wholly determine the workings of their virtual world, which leads to great socializing opportunities. There.com (500k subscribers) is a similar site. FULL ARTICLE @ SFGATE

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Social-Networking Site Traffic

Posted on November 9, 2006

ONLINE MEDIA — Nov 9 — In September one in twenty U.S. Internet visits went to one of the top 20 social-networking websites – nearly double the share of visits compared with a year ago. MySpace led, receiving 82% of those visits among the top 20 social networking websites in September 2006. Other social networking sites with above-average growth in market share of visits over September 2005 were Bolt  (+ 271%), Bebo (+95%), Orkut (+63%), and Gaia Online (+41%).

The full article was originally published at Media Post, but is no longer available.

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MySpace Thinking of Opening APIs

Posted on November 8, 2006

Myspace_2CNET NEWS — Nov 8 — MySpace is considering letting its millions of members transport their profile data to other sites or social networks by introducing APIs. Such a move would come on the heels of Facebook opening a developers' site so that people could transport Facebook data or build new applications around profiles, photos or events.

The full article was originally published at CNet, but is no longer available.

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The Net’s Next Phase

Posted on November 7, 2006

I've inserted some commentary under MB

FORTUNE MAGAZINE — Nov 7 — In early October, at Fortune's annual Most Powerful Women Summit, blog queen Arianna Huffington led a panel called Understanding the Internet's Future, with Morgan Stanley analyst Mary Meeker, Motorola CTO Padmasree Warrior, and Marissa Mayer, Google's VP of search products and user experience.

WARRIOR: The Internet is still in phase two. Phase three will be about making it pervasive, where everybody in the world has access to it. To do that, there's going to be a different kind of device. [She holds up a cell phone.] At Motorola we call this "the device formerly known as the cellphone." In the next ten years the Internet will follow you. It'll be in your pocket, in your purse, on you.

MB: Mobile dating will grow to be bigger than online dating, simply because people will eventually interface with the internet on mobile device more often th on laptop or PCs.  Mobile dating and matchmaking + webcam + location based services, will be at the heart of future dating company success stories. 

MEEKER: The first computing experience for the majority of the world in the next two or three years will be on a mobile device. In 2006, 25 percent of the two billion mobile phones in use will be either 2.5g or 3g phones, broadband-enabled. The mobile market is kind of where the broadband market was two or three years ago. If we look at data-services global revenue for the mobile market today, it's a $70 billion market. Just the personalized ringtone, Screensaver, music part of the business, that's a $20 billion business globally – equal in size to the online global advertising market. That's equal in size to Yahoo plus Google plus MSN plus iVillage.

China has become the largest user of technology products and services in the world based on number of users. India will be the third-largest market some time in the next five years.

MB: Services like Baihe.com, eHarmony's equivalent in China, are getting massive user-ship. BharatMatrimony, Shaadi and Jeevansathi, along with Orkut lead the way in India.  Mobile services are also springing up and experiencing massive growth, especially amongst the younger set.

WARRIOR: We made $2 billion providing ringtones to service providers. It's interesting that people will pay $2 now to get two lines of a song to play when their phone rings, but they resist paying 99 cents for a full song on their PC or MP3 player. Why? Because it's personalizing the device. It makes a statement about who you are. Think about how to do that with video.

MB: Webdate has the best platform for webcam based internet dating. The problem with webcam based dating is that it's impossible for sites to police, and can turn XXX quickly. Still, it's the future. Voice and video are essential offerings for future online personals leaders.

WARRIOR: We just launched a device in China, where text messaging isn't possible because there are 3,000 Chinese characters. So we invented finger-writing recognition. With your finger you can write any Chinese character, and the device recognizes it. It's the fastest-selling device in China.

In India we're adding five million subscribers – like connecting all of Denmark every month – with a new low-cost device. Most people cannot read and write, so we went to an icon-based browser. As for the thumb typing, it depends on the generation. I have a 13-year-old son who types faster with his two thumbs than with his fingers on a PC. One of the things he said to me was, "Mom, why do you watch TV? It doesn't do anything with you. It just sits there." That generation thinks very differently than we do.

In China mobile romance is a huge business. People pay $2 a day for online dating on a mobile device. You put your profile on the Web, and you get an alert when somebody who matches your profile is near you at a party. You can text-message them. The statistics say that one in every six messages results in a date. They're bringing on 250,000 subscribers a month on this service.  There's something called text flirtation going on at parties.

WARRIOR: We have to think very differently about the next ten years. Today about 2.5 billion people are connected on a mobile service. There are four billion people waiting to be connected.  About a quarter of them are in India and China. About half of them are in countries like Brazil, Indonesia, Thailand and Vietnam.

MB: In ten years time, game over internet dating.  Mobile dating will have cleared the table. 

The full article was originally published at Fortune Magazine, but is no longer available.

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Hitwise Rankings – PlentyofFish Up, LoveAccess Up

Posted on November 6, 2006

Hitwise_logotmOPW — Nov 6 — The new Hitwise USA online dating rankings are in. TRUE holds onto their #1 spot. I keep seeing them everywhere. They're doing a lot of ad buys. The sexy ads are working. They're differentiating against the likes of eHarmony for sure. Sex sells. eHarmony moves down one spot to take 6th place and PlentyofFish jives on up to 5th place. LoveAccess moves up three places to take 12th spot.  Nelson (the CEO) has been very busy working on a new spin for LoveAccess for the last several months – premium matchmaking services. Now they're finding time to drive new ad buys. Hotornot moves down two spots to 14th and Adam4Adam moves down one spot to 15th position. – Mark Brooks

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