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Month: January 2007

Lavalife is For Sale

Posted on January 26, 2007

Lavalife_logoPARADIGM SHIFT — Jan 25 — This time vertrue isn’t trying to sell just Lavalife, its put the entire company for sale. Looks like private equity and companies are bidding. Lots of speculation in the press and on todays conference call.

The full article was originally published at The Paradigm Shift, but is no longer available.

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Lavalife is For Sale

Posted on January 26, 2007

Lavalife_logoPARADIGM SHIFT — Jan 25 — This time vertrue isn’t trying to sell just Lavalife, its put the entire company for sale. Looks like private equity and companies are bidding. Lots of speculation in the press and on todays conference call.

The full article was originally published at The Paradigm Shift, but is no longer available.

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JLove Offers More Ways to Meet Your Match

Posted on January 26, 2007

Jlovelogo_2CJ NEWS — Jan 25 — Yoav Cohen, co-founder and CEO of JLove (50,000 members since June 2006), the newest online Jewish dating service, guarantees that finding your bashert is just a matter of following six simple steps. Complete a profile. Complete a personality assessment. Use the JType personality profiling system to search for compatibles. E-mail other members. Visit the site often. Downloading Instant JLove, an instant messaging tool. Jlove costs $29.95/mo, $69.95 for 3 months, and $99.95 for 5 months.

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JLove Offers More Ways to Meet Your Match

Posted on January 26, 2007

Jlovelogo_2CJ NEWS — Jan 25 — Yoav Cohen, co-founder and CEO of JLove (50,000 members since June 2006), the newest online Jewish dating service, guarantees that finding your bashert is just a matter of following six simple steps. Complete a profile. Complete a personality assessment. Use the JType personality profiling system to search for compatibles. E-mail other members. Visit the site often. Downloading Instant JLove, an instant messaging tool. Jlove costs $29.95/mo, $69.95 for 3 months, and $99.95 for 5 months.

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Calling Marketers and Affiliates

Posted on January 24, 2007

AffiliateOPW — Jan 24 — If you're involved in marketing dating sites in any way, check out the newest addition to the Online Personals Watch network of sites, Frequent Flirters. Let me know your thoughts on how you'd like it to improve.  It's for affiliates and dating site marketing pros. – Mark Brooks

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Calling Marketers and Affiliates

Posted on January 24, 2007

AffiliateOPW — Jan 24 — If you're involved in marketing dating sites in any way, check out the newest addition to the Online Personals Watch network of sites, Frequent Flirters. Let me know your thoughts on how you'd like it to improve.  It's for affiliates and dating site marketing pros. – Mark Brooks

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Spark Networks SMS Notifications

Posted on January 24, 2007

4info_logoMARKET WIRE –Jan 23 — 4INFO, a mobile search service, has partnered with Spark Networks to provide text message alerts to members free. Users can register to be notified on their cell phones when they receive emails, e-cards, instant messages and other forms of communications from other members.

Mark Brooks: Great move. Who else does this?

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Spark Networks SMS Notifications

Posted on January 24, 2007

4info_logoMARKET WIRE –Jan 23 — 4INFO, a mobile search service, has partnered with Spark Networks to provide text message alerts to members free. Users can register to be notified on their cell phones when they receive emails, e-cards, instant messages and other forms of communications from other members.

Mark Brooks: Great move. Who else does this?

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Riding the Networking Wave

Posted on January 24, 2007

BUSINESS STANDARD — Jan 24 — Content-specific advertisements have become a rage on networking sites like Orkut, TechTribe, LinkedIn, Ryze, Flickr, MSN Live Spaces, Blogger, Fropper and Facebook, which are a compelling buy for advertisers seeking to target the active lifestyle set the sites cater to. The total marketing spend on social media is forecast to grow at a compound annual rate of 106% from 2005 to 2010, reaching $757 million in 2010, according to a report from PQ Media. LinkedIn and TechTribe ad revenue exceeded $20 million in 2006.

The full article was originally published at Business Standard, but is no longer available.

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Riding the Networking Wave

Posted on January 24, 2007

BUSINESS STANDARD — Jan 24 — Content-specific advertisements have become a rage on networking sites like Orkut, TechTribe, LinkedIn, Ryze, Flickr, MSN Live Spaces, Blogger, Fropper and Facebook, which are a compelling buy for advertisers seeking to target the active lifestyle set the sites cater to. The total marketing spend on social media is forecast to grow at a compound annual rate of 106% from 2005 to 2010, reaching $757 million in 2010, according to a report from PQ Media. LinkedIn and TechTribe ad revenue exceeded $20 million in 2006.

The full article was originally published at Business Standard, but is no longer available.

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