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PlentyofFish.com Demographic Tool Provides Interesting Insight

Posted on November 12, 2009

Veg_heads_vs_meat_heads_-_drinking_habitsPLENTYOFFISH DATING TIPS BLOG – Nov 10 –
PlentyofFish.com offers a demographic breakdown of members based on
the interests they provide in a tool in their advertising section.
This offering can prove both useful and fun, as one user recounts: A
large majority of vegetarians are female, vegetarians often have
higher levels of education, and they are less likely to drink.
FULL ARTICLE @ POF DATING TIPS BLOG

See all posts on PlentyofFish

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4 thoughts on “PlentyofFish.com Demographic Tool Provides Interesting Insight”

  1. Brian's avatar Brian says:
    November 14, 2009 at 12:38 pm

    This is a very interesting tool but I have to doubt the accuracy of the numbers it provides. Using the tool to search for “D&D” the percentages shown add up to far more than 100%.
    GENDER:
    Male: 123.42% (expected is 100%)
    Female: 71.32% (expected is 100%)
    AGE:
    18-24: 148.21% (expected is 100%)
    25-34: 139.22% (expected is 100%)
    35-44: 63.89% (expected is 100%)
    45-54: 27.27% (expected is 100%)
    55-64: 27.27% (expected is 100%)
    65+: 50.0% (expected is 100%)
    INCOME:
    Income not specified: 56.86% (expected is 100%)
    Less than $25,000: 163.16% (expected is 100%)
    $25,001 – $35,000: 47.37% (expected is 100%)
    $35,001 – $50,000: 64.29% (expected is 100%)
    $50,001 – $75,000: 33.33% (expected is 100%)
    $75,001 – $100,000: 10.0% (expected is 100%)
    $100,001 – $150,000: 33.33% (expected is 100%)
    $150,001+: 16.67% (expected is 100%)
    It’s a very clever idea, but the bugs still need to be worked out of the System

    Reply
  2. Brian's avatar Brian says:
    November 14, 2009 at 12:38 pm

    This is a very interesting tool but I have to doubt the accuracy of the numbers it provides. Using the tool to search for “D&D” the percentages shown add up to far more than 100%.
    GENDER:
    Male: 123.42% (expected is 100%)
    Female: 71.32% (expected is 100%)
    AGE:
    18-24: 148.21% (expected is 100%)
    25-34: 139.22% (expected is 100%)
    35-44: 63.89% (expected is 100%)
    45-54: 27.27% (expected is 100%)
    55-64: 27.27% (expected is 100%)
    65+: 50.0% (expected is 100%)
    INCOME:
    Income not specified: 56.86% (expected is 100%)
    Less than $25,000: 163.16% (expected is 100%)
    $25,001 – $35,000: 47.37% (expected is 100%)
    $35,001 – $50,000: 64.29% (expected is 100%)
    $50,001 – $75,000: 33.33% (expected is 100%)
    $75,001 – $100,000: 10.0% (expected is 100%)
    $100,001 – $150,000: 33.33% (expected is 100%)
    $150,001+: 16.67% (expected is 100%)
    It’s a very clever idea, but the bugs still need to be worked out of the System

    Reply
  3. Matt Savage's avatar Matt Savage says:
    November 15, 2009 at 5:04 pm

    Brian, I noticed the same things when I was using it for researching the article. I’m not sure why the numbers go over 100%, that’s probably a good question for Markus to answer, but for comparison purposes I think it still helps to give people an idea of different demographic information.

    Reply
  4. Matt Savage's avatar Matt Savage says:
    November 15, 2009 at 5:04 pm

    Brian, I noticed the same things when I was using it for researching the article. I’m not sure why the numbers go over 100%, that’s probably a good question for Markus to answer, but for comparison purposes I think it still helps to give people an idea of different demographic information.

    Reply

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