TECH CRUNCH – Sep 3 - Back in 2005 Tagged was a teenager-only social
network. By 2007 they were profitable and worth ~$100M. Facebook started
letting high school students in, and then everyone else. Tagged
responded by opening up to everyone and became just another social
network. CEO Greg Tseng decided to reach out to users and ask them what
they wanted. “People were using our site to meet new people.” Dating is
obviously a big part of this. Facebook doesn’t have dating profiles.
Going to Tagged is like going to a bar with friends. Going to
Match.com is like going to a singles event, and there’s a stigma with
that.” Users definitely agree. In 2007 Tagged had 20M active users.
Today they’ve hit 100M. 1/3 to 1/4 visit the site each month and the
site has 5 billion monthly page views. Revenue has grown to $30+ M. FULL ARTICLE @ TECH CRUNCH
This post also appears on SocialNetworkingWatch.
