PR NEWSWIRE – Oct 19 - Cupid has been collecting user behaviour statistics and now has decided to share some of its learnings from the data collected. Cupid found that the growth of the received ordinary emails (members send these to one another) shows a decrease in the number of payments and revenue from male profiles without a photo. Yet at the same time the average payment increases. This is closely related to the fact that customers who start spending more time on the site spend money on more advantageous packages. Admin messages work better to attract new users to the site. The more Admin messages sent, the greater the number of payments and revenue.
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What qualifies as an Admin message here? Is it a straight up marketing message or is it the “This person is interested in you” style email that is often sent without the knowledge or permission of the person being used as bait?
What qualifies as an Admin message here? Is it a straight up marketing message or is it the “This person is interested in you” style email that is often sent without the knowledge or permission of the person being used as bait?