THE NEXT WEB – Mar 8 – Monthly revenues for the social networking category on the App Store jumped 87% YOY in January, according to a new study from App Annie. The social networking apps category is now the third highest in terms of monthly revenue, behind games and productivity. In terms of downloads, social networking was sixth overall among categories on the App Store in January. According to App Annie, monthly downloads were up 30% YOY and now account for 5% of total downloads. Globally, the list of top social networking apps with respect to downloads was predictably dominated by Facebook, Apple’s Find My Friends, Twitter and Skype. Dating apps like Zoosk, Badoo, Grindr Xtra and eHarmony also proved capable at monetization.
by Josh Ong
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