Month: December 2022

ParshipMeet Group Partners With WELCOMING OUT gUG

Posted on December 22, 2022

Parshipmeetgroup for social mediaMARC SCHACHTEL (LINKEDIN) – I'm incredibly #proud that we at ParshipMeet Group have just kicked off our partnership with WELCOMING OUT gUG. Based in our hometown #Hamburg, #WelcomingOut is advocating #LGBTIQ+ rights in a very smart and effective way. The organization's Patrons: companies, associations, and councils, commit to fostering a climate that makes it easier for members of the LGBTIQ+ community to have their coming out – a step which for many people is still more complicated than one might think. #ParshipMeetGroup has a special responsibility in this area. The right to love is universal. Our collaboration is designed as a meaningful relationship where both parties grow together. Together, we want even more people to feel 100% comfortable about who they love!

See full post on LinkedIn

See the top news on ParshipMeet Group

Mark Brooks: Love comes in all kinds. Our role is to promote it universally and comprehensively. Especially in understanding and supporting the more nuanced challenges our constituents face.

Tinder’s ‘You up’ Campaign Celebrates Dating as People Want It to Be

Posted on December 21, 2022

BESTMEDIAINFO – Tinder has released its latest brand campaign, 'You Up', which reflects how dating has become more fluid and how young daters increasingly embrace their authentic selves on Tinder. As per the company, young singles are increasingly becoming more intentional with who they spend their time with and what they are looking for. They are looking for open-mindedness and embracing casual situationships as the default relationship status.

See full article at BestMediaInfo

See the top news on Tinder

The Five Biggest Lessons of the Year

Posted on December 21, 2022

coupleBBC – In 2022, more folks openly moved away from both gender and attraction binaries. Online daters got increasingly vocal about exploring different types of relationships, from solo polyamory to platonic life partnerships. Gen Z has particularly embraced the grey area of dating by purposefully entering into 'situationships'. Overall, openness towards many kinds of non-traditional relationships has gained visibility, too. Ethical non-monogamy has been all over TikTok, often in the form of polyamorous relationships. For single people, navigating dating apps has still been hard. It's undeniable that dating apps have become the primary way for younger daters to meet, with thousands of online dating sites in existence and 48% of 18 to 29-year-olds in the US using them. 

by Jessica Klein
See full article at BBC

More People Are Willing to Date in Metaverse

Posted on December 21, 2022

Dating.comCRYPTO ECONOMY – Dating.com has revealed the dating trends for 2023. Several factors are predicted to impact online dating, such as resolution dating, inflation, and the metaverse. According to the results, singles are seeking partners who can help them stay true to their New Year’s resolutions. 55% of respondents rated the importance of shared goals and values as more important than physical appearances and attractiveness. 33% of respondents are planning to date in the metaverse.

by Mehdi Zare
See full article at Crypto Economy

See the top news on Dating.com

Tumblr Chooses Livebox to Power Its Livestreaming Video & Creator Economy

Posted on December 20, 2022

Livebox logoBUSINESSWIRE – Today's announcement coincides with the official launch of the Livebox (formerly known as vPaaS) brand.

The Meet Group, a top provider of livestreaming video and creator economy solutions, announced Tumblr has chosen Livebox as its video livestreaming and content provider. Live has been rolled out to Tumblr's U.S. users, with a global rollout planned. More minutes of video content are produced through Livebox per day than Netflix has in its catalog. Livebox has become a leader in integrated livestreaming video and creator economy solutions. Livebox enables livestreaming video for 7 of the top grossing 25 social networking apps in the US, along with The Meet Group's portfolio of owned and operated mobile apps and services. The Meet Group represents the Video segment of ParshipMeet Group, an international leader in Dating and Video. "We're curious to see how Tumblr's overflowing creativity will blossom now that users have access to native live streaming. Our creators are multi-modal and this is a new color in their palette," said Matt Mullenweg, founder and CEO of Tumblr's parent company Automattic. Geoff Cook, CEO and co-founder of The Meet Group said "With everything needed to launch livestreaming video and new creator economy solutions all in one 'box', Livebox gives brands the power to create new chances for connection while also providing opportunities for quantifiable business impact."

Livebox offers partners:

  • A turnkey, white label, live video solution
  • An integrated monetization solution for brands and creators
  • An industry-leading safety framework that combines AI technology and 500+ human moderators
  • Dedicated talent support to find, recruit, and promote content creators
  • Livebox's business model allows app users to give and receive virtual gifts

See full article at Businesswire

See the top news on The Meet Group

This post also appears on Very Social Network

How Bumble Is Empowering Women Across APAC

Posted on December 20, 2022

Bumble logoTHE DRUM – Bumble, which has a presence in India, Australia, New Zealand and Southeast Asia, including Singapore and the Philippines, wants to normalize the idea of making romantic connections through an app, which still carries a stigma in several Asian cultures. Many of Bumble's campaigns focus on normalizing making connections online. In Singapore, 87% of people surveyed believed that men should take the lead, and only 7% said that this is what is expected of women. Bumble's 'It Starts With Hello' campaign for the Philippines and Singapore encourages women to overcome their hesitation by making it as simple as typing "hello". Australia's "Girls will be Girls" campaign takes a bolder approach to Bumble's women-first positioning. The campaign re-imagined what it would look like if women were afforded the same freedom as men.

by Danielle Long
See full article at The Drum

See the top news on Bumble

Tinder Users Are Using ChatGPT to Message Matches

Posted on December 19, 2022

TinderMASHABLE – Once they match with someone, Tinder users ask ChatGPT for an opening message based on their interests. Then they copy and paste the output and send it to their match. One "Tinder veteran" used ChatGPT to generate a poem for his match. She loved it, saying a guy hadn't written a poem for her before. With using an AI bot on Tinder, there are potential ethical concerns at play here; the dominant from these examples is disclosure. How would a match feel if they knew the messages were AI-generated?

by Anna Iovine
See full article at Mashable

See the top news on Tinder

What Dating Apps Do to Our Brain

Posted on December 19, 2022

Dating appsTHE SUN – ~323M people currently use one or more dating apps worldwide, according to Business of Apps. Statista reports that in the U.S. alone, that figure stands at ~53M people. Some praise the apps for their convenience, but there is clear evidence that dating apps affect our emotions – and not always for the better. Dating apps can leave users feeling low after using them, with increased feelings of stress, depression, and anxiety. Dating apps can provide a convenient and efficient way for people to meet, however, they can also lead to increased feelings of loneliness and isolation, as well as a distorted sense of self-worth and body image. 

by Jona Jaupi
See full article at The Sun

News by Company – Super Useful Reference List

Posted on December 15, 2022

Opwnews logoOPW – One of the things that makes OPW.news special is the "News By Company" historical reference list.

Online Personals Watch was started in 2004 and we have faithfully catalogued the news on hundreds of dating apps. OPW has become quite a useful historical research tool at this stage. So, I'd like to point out a little link on the sidebar of OPW that may be useful for you. If you'd like to look up a company and see their news in summary format, along with any interviews that I may have done with them over the years, please see "News By Company", on the OPW sidebar on web, or down below if you're reading OPW on mobile. Scroll all the way to the bottom of that page to see the DeadPool, as well. Let me know any questions. 😉 – mark@courtlandbrooks.com