BANDWAGON ONLINE – Schmooze, a dating app using memes as conversation starters, has launched in India, targeting Gen Z with its humor-centric approach. The platform differentiates itself by using shared memes to initiate connections. Leveraging AI, Schmooze assesses users' personalities based on their meme interactions to suggest compatible matches. Vidya Madhavan, Schmooze's co-founder, emphasizes the role of humor in forming relationships. Since starting, the app has seen ~3.5M matches and 50M meme swipes.
