36KR – China’s online dating industry is expanding rapidly, driven by ~300M single adults and a market worth over one billion yuan. Milian Technology, operator of dating apps Yidui and Tietie, has filed for a Hong Kong IPO after building a user base of ~10M through a “human matchmaker + live streaming” model that targets users outside major cities. Its approach replaces swipe-based matching with guided video sessions moderated by professional matchmakers, monetized through digital gifts and premium features.
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