by Mary Beth Quirk
See full article at Consumerist
Category: Match.com
What Dating Sites Are Doing To Keep Users Safe
BBC.COM – Mar 3 – Many dating sites and apps issue guidelines, such as never to give out personal information and to watch out for odd language in messages or personal profiles, for example. Many insist they apply security measures, but won't reveal what systems they use. A spokesman for Match.com said: "We have a dedicated team who monitor security on the site, through both up-to-date technology and human checks. "Bigger organizations will use a variety of datasets as part of their counter-fraud solutions," says Andrew McClelland, CEO of the Online Dating Association (ODA). Some experts believe dating sites could be doing more to analyze the language people use. Last year a group of researchers at London's City University compared tens of thousands of emails pre-identified as lies with those known to be truthful. The algorithm analyzed their word use, structure and context for linguistic differences. Liars cannot generate deceptive emails from actual memory so they avoid spontaneity to evade detection. Algorithms can pick up on these traits.
Dating Apps Add £11.5B To British GDP
by Catherine Meredith
See full article at Forbes
Singles In America: Match.com’s Study On U.S. Single Population
PRNEWSWIRE – Jan 7 - Match.com has released its annual "Singles in America" study.
Key takeaways from this year's study:
- 15% of singles feel addicted to online dating. Moreover, men are 97% more likely to feel addicted to dating than women, although women feel more burned out by the process (54%).
- 42% of singles judge a date first by their social media posts; 42% also say they judge a potential date by their photos. Next comes their grammar (39%), their teeth/smile (37%), and their outfit (35%).
- 71% of men find it attractive when a woman offers to split the bill.
Men like dating a feminist. - 75% of singles are turned off if you answer your phone without offering any explanation while on a date.
How Match.co.uk Is Leading The Latest Web Conversion Trend
by John Jackson
See full article at Venture Beat
Mark Brooks: Fascinating. Marc Lesnick is working on Mobile Dating Conference Los Angeles speakers now. Please let us know if there's any particular chatbot technology speakers you'd like there. btw, Date.com tried this a few years back, but I don't think the tech was up to par, as they pulled it quickly.
2017 iDate Awards Winners
OPW – Jan 26 - The 2017 iDate Awards winners were announced and provided trophies at a ceremony last night in Miami. The iDate Awards are the dating industry's most recognized awards, highlighting the best and most innovative aspects of the business.
The 2017 winners are:
Best Affiliate Program:
Wamba & Mamba.ru
Best Niche Dating Site:
Christian Filipina
Best Dating Coach:
Julie Spira
Best Payment System:
CCBill
Best Dating Site:
Match.com
Best Product Design:
Dating Pro
Best Marketing Campaign:
eHarmony
Best Software & Saas:
Dating Pro
Best Matchmaker:
Andrea Messent (Drawing Down the Moon)
Best Up & Coming Dating Site:
Lively
Best Mobile Dating App:
Bumble
Most Innovative Company:
eHarmony
Best New Technology:
Smart Match App
Match To Launch Missed Connection Feature
CNET – Jan 26 - Match is using geolocation technology to help users find the guy or girl next door. Now the dating site is about to launch Missed Connections, a feature that shows users where they've crossed paths with other Match users (who have also opted in) within a block.
UK Online Dating Fraud Victim Numbers At Record High
BBC.COM – Jan 23 – According to the National Fraud Intelligence Bureau, there were 3,889 victims of romance fraud last year, who handed over a record £39M. One woman who lost ~£300,000 says she felt emotionally "brutalised". She met the scammer on Match.com. Match.com says it provides regular advice on how to stay safe and suggests members keep conversations on the site "so that our customer care team can identify abnormal activity".
Match To Open Singles-only Coffee Shop
by Hannah Ellison
The full article was originally published at Event Magazine, but is no longer available.
Mark Brooks: There's always been a natural affinity between coffee and dating. Yahoo Personals tried a coffee partnership with Starbucks in 2006 where they gave out gift cards to new members. Match has teamed up with Starbucks a couple times, and had a program in 2015 where users could display a Starbucks logo on their profiles and plan to meet dates at Starbucks.
Online Dating Will Blow Up On January 1
BUSTLE – Dec 28 – Several dating apps report a huge increase in users on January 1. For instance, on POF, signups are expected to reach 110k, which is a 48% increase above the average daily rate in 2016. They believe signups will peak at 2 p.m. PST on January 1. New Year's Day will be the biggest dating day of the year for Hinge, too. The app usually sees a 50% lift in registrations the Sunday after New Year's. Match saw a 60% increase in new singles coming to their site last year.
by Natalia Lusinski
See full article at Bustle
See all posts on POF
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