BUSINESSWIRE – Mar 26 - Zoosk appointed Safeway Executive VP and CMO Diane Dietz to its Board of Directors. Dietz will provide guidance to drive subscriptions across Zoosk’s mobile and online dating platforms.
Month: March 2014
Native Hawaiians Protest Againts The Name Of ‘Hula’ App
AP – Mar 26 – Hula, a new dating app designed to provide proof someone is free from sexually transmitted diseases is drawing criticism from Native Hawaiians. An online petition is asking for the "Hula" app to change its name.
by Jennifer Sinco Kelleher
The full article was originally published at Idaho Statesman, but is no longer available.
On “Pheromone Parties” People Are Matched By Dirty T-shirts
BBC – Mar 26 – At en event organised by Pheromone Parties, men and women are huddled around a table full of plastic bags stuffed with t-shirts. They are taking out the shirts, pressing them to their noses and sniffing them. If someone then likes the smell of a shirt, they can have their photo taken holding the numbered bag. These are then projected onto a wall, and the shirt's owner is free to find the person holding up their number.
Match.com Organizes Events For Dog Lovers
THE DRUM – Mar 26 - Match.com has launched a series of social events to bring people together through a shared interest. The first event, Bark in the Park, will see dog-lovers meet in Battersea Park, London on April 5th. At the £5 event, attendees will mingle and enjoy complimentary refreshments while their dogs get involved with activity sessions and a pooch soft play area. The entry fees will be given to the Dog's Trust.
Younger UK Gay Men More Likely To Get Married Than Older Counterparts
PR NEWSWIRE – March 27 – With same sex marriage to be legalized on March 29th in England and Wales, Jack'd surveyed its members, 80% of which are 18-30 years old, on their impressions of marriage and love in modern times. 62% of gay men 18-25 stated they would be open to getting married to another man, whilst only 45% of 26+ saw marriage in their future.
402 Capital Acquires More Spark Networks Shares
TICKER REPORT – Mar 25 – Spark Networks' major shareholder 402 Capital acquired 13K shares of the stock. The stock was purchased at an average cost of $4.99 per share, for a total transaction of $64,870.
by Shane Hupp
The full article was originally published at Ticker Report, but is no longer available.
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This post also appears on InternetDatingInvestments.
Big Data Might Not Be The Key To Long-lasting Romance
BBC.COM – Mar 24 – "If you want to know if a prospective date is relationship material, ask them these 3 questions", says Christian Rudder, co-founder of OkCupid.
- Do you like horror movies?
- Have you ever travelled around another country alone?
- Wouldn't it be fun to chuck it all and go live on a sailboat
According to him, these are the questions first date couples agree on most. Some dating sites ask as many as 400 questions, and the answers are fed in to large data repositories. Match.com estimates that it has ~70 terabytes of data about its customers. Applying big data analytics is helping dating sites provide better matches for their customers. And more satisfied customers mean bigger profits. But people lie. Many users also supply inaccurate information about themselves unintentionally.
UK Lesbian Dating App “Dattch” Launches In US
THE GUARDIAN – Mar 23 – Dattch, the free UK-based lesbian dating app has just launched in the US. It faces competition from Brenda, which is like Grindr for lesbians. Based on the Pinterest model, where users upload pictures of things they like, Dattch allows users to create a kind of personality mood board, making profiles much more revealing. A new member has to verify her account by linking it up to her Facebook page.
by Eleanor Margolis
See full article at The Guardian
Match.com Partners With Major League Baseball
THE STREET – Mar 24 - Match.com has formed a partnership with MLB to boost its subscription base. Match.com's paying users can put a MLB logo of their favorite team on their profile page and search for other users who like the same team.
RSVP Strikes Deal With Oasis Active
THE AUSTRALIAN – Mar 24 – Fairfax Media dating site RSVP has struck an alliance with the Ten Network-backed dating site Oasis Active. Fairfax will pay Ten $5M for 25% of the free-to-air broadcaster’s shareholding, which stands at 40%. The remainder is owned by private investors. The agreement values Oasis at ~$40m. The dating sites have come under pressure from a new wave of free mobile apps led by Tinder, which has already been adopted by 5% of the Australian population.
by Darren Davidson
See full article at The Australian
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This post also appears on InternetDatingInvestments.