Online Personals Watch
Menu
  • Home
  • About
  • Research
    • News by Company & Categories
    • News by Date
    • All Online Dating Statistics
    • Public Companies
    • Acquisitions
    • Funding Rounds
    • Top Online Dating Reporters
    • OPW in the Press
    • All Executive Interviews
  • Conferences
  • Courtland Brooks
  • Contact
  • Subscribe
Menu

Category: Aisle

Indian Dating App Aisle Understands Nash’s Equilibrium

Posted on June 6, 2017

Aisle iconQUARTZ – June 3 – Nash's equilibrium hows how, in non-co-operative situations involving two or more players, individuals end up making decisions that are terrible for the group. In the case of dating apps the male/female ration is the problem. Men are trying hard to get female attention. On Tinder, this imbalance leads to men swiping right on as many females as possible. The men, undoubtedly, would benefit from a common understanding to be more selective, but have no way to reach such a collective agreement. Dating app Aisle only lets users connect with someone by buying 'invites'. Invites come in packages of three ($33), five ($50) and seven ($66). This invite-system neatly sidesteps the Nash's equilibrium problem and rids males of the power to indiscriminately try to match with everyone and females of unwanted attention. Users can only buy seven invites at a time. Invites only get used up when accepted, and are added back to their account if declined.

by Abhishek Madhavan
See full article at Quartz

See all posts on Aisle
See all posts on Tinder

Summarized by the Courtland Brooks team

Share this:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email

Online Match Making App Aisle Raises Undisclosed Angel Round

Posted on February 15, 2017

Aisle partial screenshotTECH CIRCLE – Feb 14 – Indian match making app Aisle has raised an undisclosed amount in an angel round led by the CIO Angel Network. Aisle is a members-only online singles community that aims to tread the middle path between traditional matrimony websites and casual dating apps. The startup, founded in 2014, raised Rs 1.25 crore ($183k then).

by Binu Paul
See full article at Tech Circle

See all posts on Aisle

This post also appears on InternetDatingInvestments.

Summarized by the Courtland Brooks team

Share this:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email

India’s Millennials Are Turning To Home-grown Dating Apps

Posted on October 30, 2016

Indian dating appsTHE NATIONAL – Oct 29 – In India arranged marriages continue to be the norm. A 2013 survey revealed that 75% of young Indians prefer arranged marriages. ~22M Indians use matrimonial sites such as BharatMatrimony, Shaadi.com and Jeevansathi. "India has 100M people over the age of 21 who are looking for partners. For them, matrimonial sites, with parents interfering, are not cool," says Hitesh Dhingra, co-founder of dating app TrulyMadly. TrulyMadly launched in India in 2014. It verifies personal details of its users because fake profiles are a big problem in India. ~3M Indians have downloaded dating app Woo. Woo demonstrates the rise of home-grown dating apps in India. While Tinder is well known, the indigenous online offerings are tailored to Indian cultural needs. Other apps include Aisle, which describes itself as a cross between a dating and a matrimonial app. Another offering is Floh (Find Life Over Here), which operates in 15 cities and five countries.

by Amrit Dhillon
See full article at The National

Summarized by the Courtland Brooks team

Share this:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email

Modern-Day Dating Apps In India

Posted on August 28, 2016

Dating stats indiaTHE WEEK – Aug 28 – Online platforms are changing the way Indians are finding love today. In the past marriages were arranged mostly through close friends and family members. There was no concept of dating. But today, with the all the dating apps, finding the right life partner often means a heavy investment of time and effort. But on the other side, there are those like web developer Rohan Mehta, 23, "an introverted tech geek" who found that Tinder helped him come out of his shell. "I joined Tinder to become more social and ended up making a few good friends. I even met a girl and we dated for a while." Tinder became available in India in 2013 and launched its operations here this year. Taru Kapoor, the app's India head, says the country is Tinder's fastest-growing market and has an energetic and diverse user base. There are also some home-grown apps like TrulyMadly, Woo and Aisle. All three came into existence with the founding members looking for a solution to their own dating woes. Launched in India in 2014, Woo has got ~3M downloads and is expanding to countries like Singapore, Malaysia and Indonesia. Unlike Tinder, Woo is designed to disallow married people from signing up. The founders estimate that the market of singles aged 24 and above is ~20M currently and will grow to 50M in the next three years. Aisle, the 2 years old app calls itself the 'middle path between traditional matrimony sites and casual dating apps'.

by Shalini Singh
See full article at The Week

See all posts on Truly Madly              See all posts on Tinder
See all posts on Woo                         See all posts on Aisle

Summarized by the Courtland Brooks team

Share this:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email

Matchmaking App Aisle Raises $183K

Posted on January 29, 2016

Aisle screenshotsVCCIRCLE – Jan 28 – Bangalore-based startup Aisle Network that runs matchmaking app Aisle, has raised Rs 1.25 crore ($183K) in its pre-Series A round. The company plans to primarily use the money for building team and partnerships.

by Arti Singh
See full article at VCCircle

This post also appears on InternetDatingInvestments.

Summarized by the Courtland Brooks team

Share this:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email
  • Previous
  • 1
  • 2
  • 3
  • 4
  • 5
  • YouTube
  • X
  • LinkedIn
  • Facebook
Graphic featuring the logo of Courtland Brooks with the text 'We'll Help You Grow, Thrive & Exit' and bullet points for services including Strategy, Marketing, PR, Influencers, and Business Development.

OUR EVENTS

A blurred audience in a large venue with colorful lighting, featuring the bold text 'LTR US' in the foreground.

OUR SPONSORS

Logo of HubPeople featuring geometric shapes and the text 'HubPeople' in a modern font.
Logo of LeadThink, featuring the tagline 'YOUR GROWTH STARTS WITH US' and the description 'The #1 Destination for Early to Late-Stage Startups' in a combination of blue and pink text.

GOT NEWS?

Share your news at
tips@onlinepersonalswatch.com.

COURTLAND BROOKS

We help online dating & social businesses grow, thrive, and exit. See CourtlandBrooks.com.

CONTACT

Mark Brooks
CEO, Courtland Brooks
Publisher, Online Personals Watch
mark@courtlandbrooks.com

Irena Brooks
Editor, Online Personals Watch
irena@courtlandbrooks.com

©2025 Online Personals Watch