Category: Hinge

Hinge Is Available On Android

Posted on July 13, 2017

MASHABLE – July 11 – Hinge did a total relaunch in October and since then has only been available on iOS. Hinge says they are now seeing fewer connections, but there are more chats happening and numbers being exchanged. They report that a "like" is now 20 times more likely to turn into an IRL date that it was on the old app. The Android app should make it easier for international users to access the apps.

by Sarah Perez
See full article at Tech Crunch

Dating Apps Are Embracing Video

Posted on June 30, 2017

TECH CRUNCH – June 28 – This week, both Hinge and Zoosk's Lively are rolling out support for video, each in their own way. Hinge will now allow users to add videos up to 30 seconds long into their profile by pulling from those that already exist on their phone. However, it's shying away from short-form, disappearing videos like those found in Instagram, Snapchat, or Messenger "Stories." Meanwhile, Zoosk's newer product Lively is hoping to capitalize on video to bring more people to its app. In Lively, users upload photos and videos that are then turned into story collages, which also include transitions and movement. Again, the idea is that using video can show off someone's personality much better than static, photo-only profiles. Now, Zoosk is pushing the bar even further in terms of video with the launch of live video chat. Users will be able to pick a topic and start chatting with others who are also available to chat. But the screen will be blurred so users feel more comfortable. Bumble will roll out its own video support as well. Even Match.com is getting into the video game with its Stories feature.

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Hinge Is Adding Video

Posted on June 28, 2017

MASHABLE – June 27 – Hinge is launching a new video feature that will allow users to add clips to their profile. Hinge's CEO Justin McLeod says, "it adds more texture to profiles, so people can really get a good sense of you." They're not the first of the major apps to go in this direction. Match is launching Stories, a tool that lets users stitch together photos, videos, and voice to tell people about themselves. Back in January, Bumble announced it was adding disappearing snaps, but it has not yet made that feature available. So that makes Hinge the first to actually roll it out.

Hinge Is Launching Online Magazine IRL

Posted on April 27, 2017

MASHABLE – Apr 26 – Dating app Hinge has launched IRL, a new digital magazine. It will be updated daily with advice that draws on data Hinge has collected over the years. Justin McLeod, Hinge's founder & CEO, said that "singles wanted a safe space to ask dating app related questions and receive reliable, data-backed advice." IRL's Editor in Chief is Molly Fedick. At the moment, IRL has six different columnists including a dating coach, a sex writer and educator.

Interview With Hinge’s CEO Justin McLeod At iDate Miami

Posted on April 5, 2017

OPW INTERVIEW – Apr 4 –

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Post by Mark Brooks @ Courtland Brooks.

How To Score Funding

Posted on February 16, 2017

TECHCITYNEWS – Feb 14 – Online dating is a lucrative industry – recent research estimates that dating apps contribute a £1B to the UK economy every year. VCs are eyeing the sector. Matthew Bradley, an investor at early stage London-based VC fund Forward Partners, is just one of many. "It's a very competitive market, though there's a gorilla in the form of Match Group." Well-funded companies in the space include Happn ($22M), Hinge ($12M) and Once ($9.1M), but figuring out what investors really look for in a dating-tech company is not always entirely obvious. "A viable revenue model would be a good start," Bradley said. But monetising dating isn't easy. On top of that, dating apps don't always make good advertising platforms. "For most dating tech companies the only way to pay back investors seems to be to reach a critical scale of users and be acquired by the Match Group. That's a high risk game," Bradley said. "Well tested, well funded propositions run by super-clever people will always make a mark," he added. Dating apps throw off a lot of data with swipes, pictures and interactions. "There's also plenty of social data to get your teeth into. I don't doubt that adding intelligence to data-rich companies will improve products," he explained.

by Yessi Bello Perez
The full article was originally published at TechCityNews, but is no longer available.

This post also appears on InternetDatingInvestments.

by Nathan McAlone
See full article at Business Insider

Dating App Hinge Offers A $99-a-month Personal Assistant

Posted on January 27, 2017

BUSINESS INSIDER – Jan 28 – Dating app Hinge now allows users to pay $99-a-month for a personal assistant that will message their dates for them. This new feature is called "Audrey", and is currently in a testing mode.

See full article at Webwire

Hinge To Speak At iDate, Miami

Posted on January 16, 2017

WEBWIRE – Jan 16 – Justin McLeod, founder & CEO at Hinge is this year's iDate special guest. He will be interviewed by Mark Brooks from Online Personals Watch & Courtland Brooks. iDate, the Internet dating conference, is taking place in Miami at the Miami Beach Botanical Garden on January 24-26, 2017.

Hinge Adds Photo Captions

Posted on January 16, 2017

MASHABLE – Jan 14 – Hinge found that photos with captions get two times as many likes as those without captions. So Hinge is now allowing users adding both captions and locations to their images.