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Category: Match.com

Jared Sine Is Making All the Right Legal Moves for Match.com

Posted on February 13, 2019

Match group jared sine officialCHRON – Feb 12 – The Texas Lawbook and the DFW Chapter of the Association of Corporate Counsel announced Thursday night that Jared Sine is the winner of the 2018 Outstanding Corporate Counsel's General Counsel of the Year Award for a Large Legal Department. During his 30 months as general counsel and corporate secretary at Match, Sine has tripled the size of the legal department.

by Mark Curriden
See full article at Chron

See all posts on Match.com

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Match.com Pays Off for Rare Frog

Posted on January 22, 2019

Romeo the frogNEWSER – Jan 18 – For the last decade, Romeo had been the last known frog of his kind, but that has since changed thanks to an online dating stunt. Researchers put up a profile for Romeo on Match, and the resulting attention raised $25K, enough to fund a search expedition in Bolivia. Researchers found three more males and two females, including an adult who has been named Juliet. Once the frogs are out of quarantine, Juliet will be matched with Romeo in the hope that offspring will result.

by John Johnson
See full article at Newser

See all posts on Match.com

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Who Got the Most News Coverage in 2018?

Posted on January 13, 2019

Press coverage 2018OPW – Jan 13 – Every day we review the news and bubble up what we think are summaries of the most important intell in the most important news items. All year, every day. Then in January we like to do an annual review of the news and let you know who got the most coverage on OPW.news for the prior year. Subscribe here for daily updates.

Here's the rankings for who got the most press coverage on OPW.news in 2018.

  1. Tinder, 182 posts on OPW.news
  2. Bumble, 116 posts
  3. Match Group, 105 posts
  4. Facebook Dating, 58 posts
  5. Grindr, 40 posts
  6. Badoo, 33 posts
  7. eharmony, 33 posts
  8. Match, 29 posts
  9. OKCupid, 28 posts
  10. Hinge, 24 posts

Here's our analysis for 2018

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10 Years Ago, Match.com Was Dying, According to Markus Frind

Posted on January 3, 2019

Blast from the past postOPW 'BLAST FROM THE PAST' – Jan 3 – This month, 10 years ago, Match.com launched a free dating site DownToEarth as an answer to ever growing threat from Markus Frind's free dating site – PlentyOfFish. DownToEarth only lasted 10 months when Match.com decided to relaunch it as Stir.com, a service that would recommend the best places to go and meet like-minded people. Mandy Ginsberg, back then GM of Match.com, commented: "It became obvious that DownToEarth resonated with 18-25 years old. Based on feedback, we are evolving the site experience to be more relevant for that audience which includes suggestions for places to hang out as well as people to go there with." Match needed to create a product to draw in and warm up a new generation of Match.com users. Stir seemed like a good idea at that time but little did they know that the real game changer (Tinder) was yet to come. In the meantime, money kept on rolling in for PlentyOfFish.com. The site was bringing in $10M annual revenue with 50% profit. "Yahoo is a complete joke, Google is a cult, and Match is dying," said Frind in an interview with INC. in January 2009. Fast forward 10 years, Match Group is an $11B dating empire which owns 50+ dating brands including PlentyOfFish which Frind sold to Match for $575M in cash in 2015. Meanwhile, Markus Frind, happy to keep every single penny from the POF sale, is venturing into the wine business by opening Frind Estate Winery in West Kelowna, Canada. So what will the online dating world look like in another 10 years? Your comments please…

See all posts on POF
See all posts on Match Group

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Barry Diller On the Internet Revolution: Really Young, Truly Radical, Very Troubled

Posted on November 5, 2018

WEBPRO NEWS – Nov 3 – Barry Diller, Chairman and Senior Executive of IAC and Expedia, recently reflected on the relative youthfulness of the Internet and areas which are still ripe for entrepreneurs. IAC owns Tinder and Match. People forget that the Internet revolution is still really young, only 22 or 23 years. It took 10-15 years just to get up enough bandwidth to actually have rich media being served through it. We are really at the very earliest stage of this.

Part 1

Part 2

by Rich Ord
See full article at Webpro News

See all posts on Match Group

Summarized by the IDEA team

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Match Hires 72andSunny Creative Agency

Posted on October 22, 2018

Match-logo-2017ADWEEK – Oct 19 – 72andSunny said its first work for Match is slated for an early 2019 release. Match spent ~$52M on measured media in the U.S. last year and $42.5M just in the first half of 2018, according to Kantar Media.

by Lindsay Rittenhouse
See full article at AdWeek

See all posts on Match.com

Summarized by the IDEA team

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Match Partners With Travel App Localeur

Posted on September 19, 2018

Match localeur logosOPW – Sep 18 – Match is partnering with travel app Localeur to help travelers get the inside scoop on the best date spots in 10 major cities based on suggestions from locals.

See all posts on Match.com

Post by the IDEA team

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3 Things Match Group CEO Amanda Ginsberg Wants You To Know

Posted on September 17, 2018

Match group mandy ginsberg officialTHE MOTLEY FOOL – Sep 15 – Match Group CEO Amanda Ginsberg highlighted some key aspects of the dating company’s growth strategy during its Q2 earnings call.

  1. Tinder’s torrid growth continues Direct revenue in the Q2 for Tinder was up 136% YOY, subscribers grew 81%, and ARPU [average revenue per subscriber] rose 33%. Gold subscribers surpassed 50% of total Tinder subscribers in the Q2.
  2. An intriguing acquisition Hinge is an early stage, innovative product that is showing great momentum in the U.S. Over the past year, Hinge’s monthly downloads have increased by 400%. It caters to people in their 20s, so, Match Group believes that Hinge pairs well with Match.com, which tends to resonate more with people in their 30s and 40s.
  3. A massive opportunity in international markets Match Group sees a massive opportunity in certain Asian, North African, and Middle Eastern markets that have very young and highly mobile-savvy populations and plans to build share there over time, either organically or through M&A.

by Joe Tenebruso
See full article at The Motley Fool

See all posts on Match Group

Summarized by the IDEA team

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Is Match Becoming Un-Hinged With Its Latest Acquisition?

Posted on July 26, 2018

Match Group Hinge LogosTHE MOTLEY FOOL – July 24 – The latest service to join Match is Hinge, a site that once billed itself as the "anti-Tinder" because it focuses on relationships instead of hookups. The purchase leaves Bumble as the only major dating app not owned by Match, and the two are currently suing each other. Match has acquired dozens of services over the past nine years and in the past three years spent $610M acquiring different brands, about equal to its cumulative operating earnings for the same period. While none of the deals have seemed to have gone like a bad date, the rise in Match's cost of revenues has outpaced its revenue increases due to acquisitions like POF and Pairs. Last year, revenue from North America, which contributes 56% of Match's total, grew 9% as a result of more people signing up for Tinder. Yet North America ARPU was flat. The deal for Hinge gives Match a 51% stake with the right to purchase the rest of Hinge within the next year. Though Hinge doesn't disclose the number of users it has, undoubtedly individuals using dating apps have accounts at multiple sites, so Match is paying for members it likely already owns. Match's total subscribers hit 7.43M in the Q1, up 26% YOY, and some of them have to be Hinge members, too. Making another acquisition might put another dating app into Match's diverse collection, but it doesn't really do anything to bolster what is making money for it, namely Tinder.

by Rich Duprey
See full article at The Motley Fool

See all posts on Match Group
See all posts on Hinge

Summarized by the IDEA team

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Match.com To Offer Free Babysitting To Single Parents

Posted on July 9, 2018

Matchcom yoopies screenshotMATCH UK – July 9 – Up to 30th September, when subscribing to Match, single parents get 3 hours of free child-care time with Yoopies, Match.com's babysitting partner. Yoopies is a leading childcare expert across Europe with a network of 800K childcarers in the UK.

See full article at Match website

See all posts on Match.com

Summarized by the IDEA team

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