Category: Bumble

Bumble Responds To Match Group’s Patent Infringement Lawsuit

Posted on September 27, 2018

Bumble logo whiteTECH CRUNCH – Sep 27 – Bumble is continuing to go on the offensive against Match Group by serving Match Group with papers. Bumble is taking Match Group to court for fraudulently obtaining trade secrets during acquisition talks. Today, Bumble is also officially responding to Match Group's suit against it, which claims patent infringement and misuse of intellectual property. "Bumble has today formally responded to Match's lawsuit from March 2018 alleging patent infringement and misappropriation of trade secrets. We believe all of the claims are baseless, and are seeking to have several claims dismissed immediately, given their lack of merit." Bumble says Match Group filed its original lawsuit against it to make it less attractive to other potential acquirers. The claims Match Group makes around patent infringement involve Bumble's use of a stack of profile cards, mutual opt-in, and its swiped-based gestures.

by Sarah Perez
See full article at Tech Crunch

See all posts on Bumble
See all posts on Match Group

Summarized by the IDEA team

Match Makes A Move On Bumble In Tinder IP Dispute

Posted on September 27, 2018

Match group logo jan 2017WIPR – Sep 27 – Match has asked a court to remove a state lawsuit filed by competitor Bumble against Match's brand Tinder, as the allegations in it should instead have been addressed by counterclaims in the parties' federal IP dispute. The dispute between the dating apps started in March, when Match filed a complaint for patent, trademark and trade dress infringement, and trade secrets violation. Its lawsuit accused Bumble of infringing IP relating to Tinder's look and functionality. Bumble subsequently filed complaints against Match in a Texas state court, alleging that Match Group tortuously interfered in attempts to sell Bumble. Match Group said that these claims should have been filed in federal court as counterclaims to the initial suit against Bumble, but Bumble instead sued Match in a Texas state court. Match asked the court to remove Bumble's state court action to enable all issues raised by both parties to be heard and adjudicated in one forum.

See full article at WIPR

See all posts on Bumble
See all posts on Match Group

Summarized by the IDEA team

Why Companies Like Bumble And 7-Eleven Are Trying To Sell Skin Care And Makeup

Posted on September 27, 2018

Bumble baseball capVOX.COM – Sep 27 – Bumble is launching its own line of skin care. Bumble "spent several months working with psychotherapists and dermatologists to make serums that simultaneously solve skin and emotional issues." The details are still fuzzy, but the line will launch in 2019 and will reportedly include products with names like "Breakup With Bad." All kinds of companies seem to see beauty as their own next step. 7-Eleven announced it was launching its own line of makeup to be sold in its stores. Spotify teamed up with a famous makeup artist to sell products. Even Expedia and Estée Lauder had a collaboration. So while these unrelated partnerships may seem completely absurd, it's actually a sign of the selling power of beauty right now. People buy beauty products as much more than just a pragmatic purchase – they are looking for self-care, comfort, and self-confidence.

by Cheryl Wischhower
See full article at Vox.com

See all posts on Bumble

Summarized by the IDEA team

Bumble Serves Countersuit To Match Group, Says It’s Pursuing An IPO

Posted on September 24, 2018

Bumble app iconTECH CRUNCH – Sep 24 – Bumble is officially serving the papers in the suit against Match Group. Bumble had said in March it was filing a suit of $400M against Match Group for fraudulently obtaining trade secrets, following Match’s suit filed only weeks before, which had claimed patent infringement and misuse of intellectual property. Bumble and Match Group had tried to come to some sort of settlement over the months since the lawsuits were filed. But with court papers now being served, it appears that’s not going to be the case. In terms of how this suit will impact Bumble, Wolfe said, “we’re focused on our growth. We’re focused on ending misogyny, and we’re actively pursuing an IPO.”

by Sarah Perez
See full article at Tech Crunch

See all posts on Bumble
See all posts on Match Group

Summarized by the IDEA team

Whitney Wolfe Herd Has Big Plans For Bumble In 2019

Posted on September 24, 2018

Bumble whitney wolfe 2018MARIE CLAIRE – Sep 20 – Bumble is a relationships platform with ~35M users globally that is already in the U.S., Europe, Canada, Australia, Mexico, and Latin America. The app is launching in India this fall. Bumble BFF, a feature to connect with new friends, recently crossed 3M users. Bumble is countersuing Match Group, which owns Tinder, for $400M. (The legal back-and-forth started last February, after Match reportedly said it was interested in acquiring Bumble, which opened its books. When Bumble turned down Match's acquisition offer, Match sued for alleged intellectual-property infringement.) Wolfe Herd joined Imagine Entertainment's board of directors in July, and in August, Bumble launched Bumble Fund, a venture-capital arm that invests in women-led businesses. And now, Bumble is getting into the beauty game. Bumble has spent several months working with psychotherapists and dermatologists to make serums that simultaneously solve skin and, according to the company, emotional issues. In mid- to late-2019, Bumble will launch two serums with quirky names, like Break Up With Bad, the line's facial oil for "breakups and breakouts."

by Daphne Beal
See full article at Marie Claire

See all posts on Bumble
See all posts on Match Group

Summarized by the IDEA team

Using Subscription – Developers’ Insight

Posted on September 19, 2018

APPLE DEVELOPER – Sep 19 – The developers behind Elevate, Dropbox, Calm, and Bumble share how they create great customer experiences by continuing to provide value throughout the subscription lifecycle.

  • Think about subscription in the same way as you think about any feature. Is it adding value to your customers?
  • The value for user is that he/she is not just buying one thing at one point in time, but something that is evolving. They need to continue to get value out of the product in order to keep subscribing.
  • Monitor your users' longterm health to understand whether or not the changes you are making have implication for them.
  • It's all about timing when it comes to subscription marketing.
  • Experiment with different timeframes for trials.
  • Receipt validation is an essential part how you are able to understand the users' subscription experience; at what point in time do they decide to cancel, what factors may be causing them to cancel early.
  • It's much easier to keep a user than it is to bring a user back. Listen to your users' feedback

See full article at Apple Developer

See all posts on Bumble

Summarized by the IDEA team

Bumble Partners With Marketing Agency Foundry For Its Berlin Campaign

Posted on September 17, 2018

WERBEWOCHE – Sep 14 – Based in Zurich and Berlin, the creative agency Foundry created a billboard campaign for dating app Bumble.

Bumble germany billboardSee full article at Werbewoche

See all posts on Bumble

Summarized by the IDEA team

Bumble CEO Admits Dating Apps Can Be Bad For Mental Health

Posted on September 10, 2018

Bumble-snoozeTHE TELEGRAPH – Sep 7 – Dating apps can be harmful for mental health because they contribute to "smartphone addiction," according to Whitney Wolfe, the founder of Bumble. Ms Wolfe said Bumble will now add a new "Snooze" function, which freezes the app for a certain time.

by Margi Murphy
See full article at Yahoo News

See all posts on Bumble

Summarized by the IDEA team

HBO Documentary – “Swiped: Hooking Up In The Digital Age”

Posted on August 30, 2018

BROADWAY WORLD – Aug 30 – In the new documentary, New York Times bestselling author Nancy Jo Sales, investigates the online dating industry's impact on gender issues, examining how it has changed the way people date, mate and think about the apps on their phones, and explores how the act of swiping affects the ability to find true and lasting connections. Directed and written by Sales, the film debuts on Sep 10, exclusively on HBO. The film features interviews with, among others: Jonathan Badeen, co-founder and CSO of Tinder; Whitney Wolfe Herd, founder and CEO of Bumble; Justin McLeod, founder and CEO of Hinge; and Mandy Ginsberg, CEO of Match Group.

See full article at Broadway World

Summarized by the IDEA team

Andrey Andreev Is A Real Life Cupid With Five Dating Apps To His Name

Posted on August 28, 2018

Badoo andrey andreev linkedin 2018CELEBRITY NET WORTH – Aug 27 – Russian entrepreneur Andrey Andreev is the king of dating apps. He's the man behind five successful online dating apps – Badoo, Chappy, Huggle, Mamba and Bumble. He was born Andrey Ogandzhantyants in Moscow but changed his name to his mother's maiden name because it was easier to spell. He's always been passionate about technology. He briefly attended the University of Moscow but dropped out at age 18 to move to Spain. In 1995, he founded Virus, an e-commerce site that sold computers and accessories to internet users in Russia. In 1997, he sold it for a few hundred thousand dollars. In 1999, he founded SpyLog, which was software that tracked visitors to websites. It was basically Google Analytics before that lunched in 2005. Andreev left SpyLog in December 2001. In 2002, he built Begun, a contextual ads company. Google almost bought Begun in 2008 for $140M but the deal never went through. Begun still exists, but Andreev left in early 2004. Andreev founded Badoo in Spain in 2006 and launched it in 2009. The company's headquarters are in London and there is a Moscow office. Badoo employs 300 people. Andreev will not disclose Badoo's revenue but said that Match Group is a good comparison for Badoo.

by Amy Lamare
See full article at Celebrity Net Worth

See all posts on Mamba       See all posts on Huggle
See all posts on Badoo         See all posts on Chappy
See all posts on Bumble

Summarized by the IDEA team