Category: Aisle

Aisle Names Chandni Gaglani Executive Vice President and Head

Posted on July 23, 2026
Aisle Names Chandni Gaglani Executive Vice President and Head

INDIAN TELEVISION – Info Edge-owned dating platform Aisle has promoted Chandni Gaglani to Executive Vice President and Head of the business. Gaglani, who previously led product, marketing, operations, partnerships and expansion, will oversee Aisle’s overall strategy, AI-led product development, trust and safety, and entry into new markets. Aisle claims 30M registered users, 500K MAUs, and increased revenue by 146%. The platform operates in ~150 countries and plans to expand its regional offerings, including Arike, following its full acquisition by Info Edge earlier this year.

See full article at Indian Television

Aisle Launches Money Back Guarantee as It Marks 12 Years

Posted on July 14, 2026
Aisle logo

PASSIONATE IN MARKETING – Aisle has introduced a Money Back Guarantee for select paid plans as it celebrates its 12th anniversary. The program allows eligible users who actively use the app but do not receive a valid match within 30 days to claim a refund. The initiative is aimed at users seeking serious relationships.

See full article at Passionate in Marketing

Info Edge Invests ₹10 Crore in Dating Platform Aisle Amidst Losses

Posted on January 20, 2026
Logos of Info Edge and Aisle

WHALESBOOK – Info Edge (India) has invested ₹10 crore (~$1.1M) in dating app Aisle through its subsidiary Jeevansathi Internet Services to support the dating platform’s working capital. The investment comes despite Aisle posting a net loss of ₹17.8 crore (~$2M) in FY25, even as revenue grew to ₹39.62 crore (~$4.3M).

See full article at Whalesbook

Info Edge Fully Acquires Aisle for ₹5.5 Crore ($620K)

Posted on November 17, 2025
Logos of Info Edge, Jeevansathi, and Aisle with a heart symbol above the Aisle logo.

SCANX – Info Edge’s subsidiary Jeevansathi Internet Services has bought the remaining 3.65% stake in Aisle Network Pvt. Ltd. for ₹5.5 crore ($620K), making Aisle a wholly-owned subsidiary. The deal includes 1,279 equity shares and ends prior seller arrangements. Aisle runs Indian dating apps Aisle, Anbe, Arike, Neetho, and Jalebi. Financially, it reported a turnover of ₹39.62 crore ($4.5M), loss of ₹17.8 crore ($2M), and net worth of ₹20.86 crore ($2.4M).

See full article at ScanX

Aisle Study Reveals 97% of Women Now Prioritize Serious Relationships

Posted on November 12, 2025
Aisle report titled 'The Commitment Decade' featuring a pink background with white and black text.

BUSINESS NEWS THIS WEEK – Aisle’s 2025 study, The Commitment Decade, surveyed 3,400 urban Indian singles and found that commitment has made a strong comeback. 97% of women and 80% of men now prioritize serious relationships over casual dating, with 1 in 3 women planning to marry within a year of dating. Mental health has become central to relationships. 67% of Gen Z women would end a relationship over mental health issues, and a third of all respondents have done so. Equality is rising, as 53% of women prefer splitting the bill on dates. In matchmaking, most Indians want AI to assist, not replace humans, with 69% of Gen Z women rejecting AI-only matching. Compatibility now outweighs astrology, though 30% of millennial women still consider it.

See full article at Business News This Week

AI Takes Over Key Features on Dating Apps in India, but Trust Issues Remain

Posted on May 30, 2025

Online dating & AINDTV – AI is becoming increasingly integrated into dating apps in India, with platforms like Bumble, Tinder, Hinge, Happn, and Aisle using it for profile optimization, match suggestions, fraud detection, and user safety. Match Group added AI tools in March 2025 to assist with photos, bios, and match selection. Bumble uses AI for fake profile detection and conversation starters, while Hinge and Tinder rely on AI to personalize user experiences. Challenges include data privacy concerns, algorithmic bias, deepfake scams, and lack of emotional intelligence. While Indians use AI for relationship advice and self-reflection, most still prefer human input for matchmaking.

by Dristi Sharma
See full article at NDTV

Aisle’s #FindAnkit Campaign Goes Viral

Posted on February 19, 2025
Aisle's #FindAnkit Campaign

SOCIAL SAMOSA – Aisle’s #FindAnkit campaign was a viral marketing stunt that turned a common dating app regret – accidentally skipping a profile – into an engaging social media movement. It started when a woman mistakenly swiped past a profile she thought was a perfect match. Aisle turned this into a fun, city-wide search for “Ankit,” a fictional 5’11” techie from Bengaluru who loves chai. The campaign reached 8.8M people and gained 9.8M views.

See full article at Social Samosa

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Aisle Launches Offline Dating Events

Posted on February 3, 2025
Aisle Experiences Singles Mixer event

BNTW – Aisle Network has launched Aisle Experiences, combining online dating with in-person events. The initiative started with Sip & Paint and Wine & Cheese mixers in Bangalore, allowing singles to meet offline. Participants are selected based on shared interests, reducing the need for profile browsing. Aisle plans to expand these events to major cities with various themes like coffee tastings and stargazing.

by Mansi Praharaj
See full article at BNTW

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Founder of Indian Dating App Aisle Launches ‘Jamm’: a New Social Network for Real-Life Connections

Posted on January 21, 2024

Able JosephLINKEDIN – Able Joseph, founder and former CEO of the successful Indian dating site Aisle, has embarked on a new project: Jamm, a members-only social network designed for real-life interactions. Following Aisle's acquisition by Info Edge, Jamm aims to connect people through engaging activities, diversifying the social networking landscape with a focus on in-person experiences.

See full article at LinkedIn

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Aisle Promotes Slow Dating With Its Latest Campaign ‘Love Doesn’t Have to Hurt’

Posted on December 20, 2023

Aisle campaignAFAQS – Aisle's campaign "Love Doesn't Have to Hurt," created by Klture Studios, addresses incompatibility in relationships, a major cause of 30% of urban divorces in India. Through two films, "Ice Cream" and "Band Boy," it highlights the emotional toll of mismatched partnerships. The campaign promotes slow dating, emphasizing deep connections over superficiality, and aims to foster dialogue about the importance of compatibility and communication in lasting relationships.

See full article at Afaqs

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